The new year is almost upon us, which can only mean one thing: now is the time to take a look at what we’ve been doing in terms of marketing to find out what is working and, more importantly, what we could be doing even better.

Search engine optimization (SEO) should absolutely be at the top of this list, as a search engine like Google is how the vast majority of people will discover your business’ website for the first time. By following just a few key tips and tricks, you’ll be able to make the best first impression in the most effective way possible.

Building the Best WordPress SEO Strategy That You Can

By far, one of the best ways to improve your WordPress SEO efforts in 2022 involves the acknowledgement that quality content is still the most important factor of all.

Gone are the days when all you needed to do was include a few targeted keywords in a piece and you’d fly right to the top of the rankings on Google. These days, Google changes its algorithm several times a year and tactics like that may actually get you penalized.

While Google keeps the actual makeup of its algorithm a closely guarded secret to help prevent people from “gaming the system,” they have been clear on a few things. First, whatever collateral you’re publishing needs to be as accurate as possible. Not only should it be relevant to your target audience, but it should also provide factual information. This helps keep people on your page for longer periods of time, which ultimately goes a long way towards improving your rankings.

Likewise, your content needs to be natural and readable – something that you can’t really do if you’re more focused on keywords than the actual “meat” of the collateral itself. Try to write blog posts, white papers and similar types of text-based content in a way that is easy to read and even easier to understand.

In a lot of situations, this can be helped by taking certain ideas and expressing them visually. Instead of writing a 1,000 word blog post for your website, for example, maybe take as many of those ideas as you can and make Infographics. You can still provide supplementary text to give people an introduction into what the piece will be about, but the most important ideas will be conveyed in a visual way that is far more compelling than words alone could ever be.

Another way to improve your WordPress SEO strategy in 2022 involves optimizing your site for voice search. Think about the number of Alexa, HomePod and similar devices that people have in their homes at this point. They’re not just using them to play their favorite songs. They’re also using them for answers to basic information, too. It’s common for someone to say “Alexa, what’s the weather going to be like today?” or “Hey Siri, what time is the local electronics store open until?” They’ve become true virtual assistants in the best possible way.

All of this is why it’s critical that you start optimizing your WordPress site for voice search, and sooner rather than later. According to one recent study, over 50% of people already use voice search when trying to find information about local businesses – a number that is only expected to grow over the next decade.

Thankfully, this isn’t as difficult to accomplish as it may seem. It just means that you need to think about how someone would conversationally ask a virtual assistant to find out more information about a business like yours. To get started, make sure that all the titles on your site – and even the subheadings – are written in a question-based format. This mimics the language that someone would use when interacting with Alexa or Siri.

Likewise, make sure that your keywords are formatted in a more conversational way. If someone is looking for a dry cleaner in Cleveland, Ohio, they’re not going to say “Hey Siri, dry cleaner Cleveland.” They’re going to say some variation of “Hey Siri, where is the nearest dry cleaner in Cleveland?” It’s a subtle difference but it’s an important one, to be sure.

You can also include a lot of content on your WordPress site that is question-based, which gives you an opportunity to provide the answers. A lot of sites have had success with including a “Frequently Asked Questions” page on their site for this specific purpose. Go on social media and pay attention to the types of conversations that your ideal customers are already having. Look at the questions they’re asking and create a page dedicated to answering them accurately. This is how you can help them find you via voice search and once they do, they’re much more likely to explore the rest of your domain as well.

Finally, make sure that your WordPress site remains as accessible as possible – something that Google has indicated is very important when determining rankings. Every person, including those with disabilities, should be able to easily find and interact with your website. You can include as many images as you want – just make sure that they have ALT tags that allow people who use screen readers to understand them. Add ARIA attributes to your site to make it easier for people to read text.

In the end, if proper WordPress SEO seems like something of a moving target – that’s largely because it is. But that’s okay, because it’s moving in the right direction – one that creates better content that is easier to access for all of us. It’s a lot of work, to be fair – but it’s also important, because it allows us to do our part to create a better Internet experience for each and every person out there.

TikTok has become incredibly popular, especially among the Generation Z users.

It’s a video sharing platform where you can create and upload short videos up to 60 seconds. And you have a massive library of songs and sound effects to match your content.

But as easy, it’s creating videos on TikTok, it’s equally difficult to gain a massive following.

There’re various aspects to this.

But today, we’ll discuss 3 proven ways to help you increase TikTok followers.

Let’s get started…

Use relevant hashtags in your captions

Hashtags play an important role in expanding your reach on almost every social media platform out there.

This story is also true for TikTok.

Let’s understand how hashtags help you.




Hashtags are keywords written with a “#” symbol.

For example: #TikTok, #FOLLOWERS, #INCREASEMYFOLLOWERS, #THISPOSTISGREAT.

They categorise your content by indexing it into content groups.

For instance, if you use #MARKETING in your video caption, TikTok will understand that your content is about marketing.

How does this help you?

This’s great because when people will search for content related to marketing,

TikTok will know that your video with #MARKETING is relevant to the search and hence display your video in the search results.

So basically hashtags help you reach your potential fans.

Now, you can find hashtags or create one for yourself.

Just write the # symbol flowed by a keyword and your hashtag is ready.

How can you find relevant hashtags?

Search on your niche and TikTok will display relevant videos with hashtags used in them. You can then choose the best suited for your content. Another way is to type # in your caption and TikTok will start suggesting you all the trending hashtags.

Finally, remember, only use the hashtags relevant to your content.



If you create a video on “how to make dark chocolate” and use #MARKETING, your video will reach the wrong audience. This is a bummer because TikTok hosts over 800 million users, and you don’t want to spend your precious time creating the best video only to end up at the wrong place.

Therefore, by using relevant hashtags you can expand your reach and target the right audience.

Perform duets

TikTok offers you many amazing features and one of them is the ability to do duets with other users.

The best part is you don’t have to meet the person face-to-face, all you need is your TikTok application.

How duets help you increase your followers?

When you do a duet, your video gets exposed to a new set of audience. Followers of your duet partner notice you and might end up checking out your profile.

Duets are also a great way to provide different content to your fans other than just normal videos. This keeps them entertained and provides value.

From this equation, the more are the followers of your partner the more exposure you get. Hence, you should only partner up with users with a huge following. Right?

While this’s true, it’s tough because users with large followings never partner up with users having fewer followers than them.

Hence, try to approach users with the same number of followers as you. Once you grow, reach out to the big players.

Bottom-line: Perform duets to reach new followers.

Invest in TikTok premium

If you’re serious about increasing your followers and becoming famous on TikTok, invest some money and buy TikTok premium.

How the premium plan helps you?

With a TikTok pro account, you’ll have access to important analytics to shape your decision and measure your content performance.

So, why is analytics important?

Millions of users post videos every day. Hence, it’s important to know when your relevant audience is online on the platform, else your content will be lost among a million others by the time they come online. This’s where TikTok analytics come in. Analytics tell you the time when your fans are most active on the platform.

Also, how do you know which content is working best for you?

You can manually check each one of your posted videos or use analytics.

The analytics page will show you detailed data distribution on your content.

You can also look into insights like profile views, gender, videos your followers watched, Top territories and more.

This’ll help you better understand what’s working and what to improve.

Conclusion

There you have it, 3 proven ways to increase your TikTok followers. By using relevant hashtags, collaborating with fellow TikTok users and measuring your performance through analytics, you can attract potential fans.

There are times when it’s better to call it quits when you’re running an affiliate website. Maybe you’ve grown out of the affiliate model and want to focus on selling your own products, or maybe you want to get into a completely different line of business. If that’s the situation you’re in right now, you may have thought about selling your website, and in some cases, this could make financial sense. But affiliate sites are not always sellable or the effort to sell them just isn’t worth the return. Let’s take a look at whether selling your affiliate website would be a good decision for you.

How Much is Your Site Worth?

You first have to know if your site is actually worth something. Many things will affect how much you can sell your site for, but the sales you’re making will be the most important factor. The type of product you’re selling will make a difference as well. Things like the amount of content on the website, whether it’s unique or not, and the number of visitors you get per month will affect your site’s valuation. Other things that will affect the price of your website include its age and the age of the domain, social media presence, branding ability, and reputation, among others.

If you’re lacking in any of these areas, it would be a good idea to improve your site so you can get more value from it. You should also know that seasonality matters, so monitor when you’re getting the most sales and consider selling your site around that period.

What is the Process of Selling a Website Like?

Before you think of selling your website, you have to be ready for the work that comes with it. You will need to start gathering information such as revenue and monthly expenses for the last year at least, your hosting situation, sources of income, and social numbers. You will also need to have a detailed analytics report. So, if you don’t have Google analytics installed and aren’t using any analytics software, you need to do so right away.

You also have to pay attention to your intellectual property. Check if you have any copyrights or trademarks and if you’re ready to hand them over to the new owner. You might also have to offer assistance to the new owner for a certain period, so be prepared for that.

Should You Sell the Site Yourself or Through a Broker?

This is a tough question and you will need to look at many things before you make your decision. First of all, you should know that brokers usually prefer to work with well-established businesses with solid revenue. If your site is pretty new and doesn’t have many sales, going with a broker might not be the best idea. If it does, however, there are plenty of reasons why you should go with a broker.

A broker will make the whole process much easier for you. They know how to sell websites and make your site look as attractive as possible. They may also give you tips on how you could make it more valuable.

Another benefit of working with a broker is that they may already know people who love affiliate sites and might be able to expedite the sale. You also won’t have to worry about transferring the site or dealing with fraudulent buyers as they’ll be vetted by the broker first.

It’s up to you to decide what’s better for you. If you feel like you have the skills to make your site’s listing enticing, you can always consider selling it through a site like Flippa. But you should know that the process is much more strenuous and you might be disappointed by how long it takes and the offers you get.

If you were still wondering whether selling or closing your site would be a better idea, we hope we were able to help in your decision. Look at both options in-depth and see which one would be best for you now and for the future.

TikTok marketing has the power to transform any brand when leveraged correctly. Even the smallest companies can go viral with a little TikTok magic. After all, the platform is one of the most agile, rapidly-growing social media channels in the world.

For microbrands, TikTok represents an incredible opportunity to connect emotionally with your audience through quick, engaging, and authentic content. Though it’s fair to say TikTok is particularly popular among the younger generation, it’s quickly capturing the attention of all kinds of audiences.If you’re looking for an opportunity to improve your brand image, increase social media visibility, or simply boost your chances of sales, TikTok marketing is a must-have. The question is, how do you make sure you’re getting the best ROI on your campaigns?

Why Use TikTok For Marketing As A Microbrand

TikTok is one of the best social media platforms for microbrands, because it’s focused heavily on trends, engagement, and emotional impact. Most of the time, small-scale microbrands thrive best when they can speak their customer’s language and develop strong feelings of loyalty from the customers they interact with.

Through TikTok, you have a fantastic way of reaching more than 800 million active viewers, with authentic, easy-to-consume content that naturally generates affinity.

For microbrands, TikTok is a low-cost but high-return strategy for reaching new customers and improving the virality of your brand. Perhaps best of all, you don’t need a high number of followers on TikTok for your content to explode. Anyone can become the next hot thing with the right content strategy.

5 Top TikTok Marketing Tricks

Succeeding with your TikTok marketing strategy means getting to know your audience, learning how to use the platform correctly, and experimenting with the right content. Here are some of the most important TikTok marketing tricks you’ll need to know to begin with.

1.    Take Advantage Of TikTok Influencers

Influencer marketing is a valuable tool in virtually every social media circle. However, working with influencers can be particularly valuable for companies on TikTok. The TikTok platform is all about authenticity, and genuine connections. Your followers on this channel won’t be interested in traditional ads, but they will take advice from big names they trust.

Partnering with a TikTok influencer improves your chances of getting your brand and content in front of the right customers. You can use a TikTok calculator to find out how much interacting with the right influencer will cost, and even consider using multiple micro influencer partnerships to expand your brand reach across multiple niches.

Elf cosmetics showed companies how influencer-based TikTok marketing was done when they created a unique sound for influencers to use when promoting their brand. The song went viral across not just TikTok, but Instagram and YouTube, too, and numerous celebs took part.

https://www.tiktok.com/@ellendegeneres/video/6761165879297330437?referer_url=https%3A%2F%2Feconsultancy.com%2F&referer_video_id=6761165879297330437&refer=embed

TikTok influencers can also be a valuable source of guidance and information if you’re new to the platform. Checking out what some of the top TikTok influencers are doing in your industry is an excellent way to get inspiration for your next video.

If you really want to get the most out of your TikTok influencers, don’t just leverage these professionals for content creation – learn from them, too.

2.    Use TikTok’s Tools for Business

As TikTok’s popularity has continued to grow, and more companies have made their way onto the platform, the TikTok team has begun to release tools specifically designed for business growth. TikTok for Business is a dedicated portion of the app where you can create ads and explore new ways of improving engagement with your audience.

There are various advertising opportunities available depending on your company’s goals. For instance, you can create hashtag challenges and promote them, or show your ads at the top of the app’s page to targeted customers. Guess used TikTok’s ad function as a tool to promote the #InMyDenim hashtag challenge and saw a massive increase in sales as a result.

Advertising opportunities range from post-roll advertisements to in-feed ads, and more. The key to success, as TikTok recommends, is making sure you’re part of the trends that matter when you publish your ads, and that you’re relevant to your audience. Remember, you can specifically target the kind of audience you want to reach with unique variables like age, gender, and location.

It’s also worth keeping a close eye on your TikTok business analytics when promoting advertisements, to see which of your campaigns work best. Like most paid strategies for social media growth, learning how to use ads on TikTok takes some practice, but it’s definitely worth consideration.

3.    Get Involved With Trending Sounds And Contests

As mentioned above, one thing you’ll learn quickly when promoting your microbrand on TikTok, is that trends are everything. Successfully keeping track of what people love each day is crucial to ensuring you make the right impression with your TikTok marketing.

Perhaps the two most important things you’ll need to track to stay ahead of the trends on TikTok are hashtag challenges and sounds. Hashtag challenges are specific trending challenges designed to get users talking. They can involve learning how to do a dance or performing a specific action. You can even create your own hashtag challenge, like Pepsi did with the #Pepsicanbalance hashtag:

https://www.tiktok.com/tag/pepsicanbalance?referer_url=https%3A%2F%2Finfluencermarketinghub.com%2F&referer_video_id=6794180721993960710&refer=embed

Hashtag challenges have an engagement level of around 17.5%. That’s far more engagement than you’ll get with virtually any other kind of content on any social media platform.

Sounds are another vital part of staying ahead of the curve on TikTok. Similar to browsing through content by searching for a specific hashtag, users can find content by searching for a specific sound. Staying up-to-date with the trending sounds means you can list your content alongside other trending content creators and improve your chances of being seen.

4.    Master The Discovery Page

The “Discovery” page on TikTok is similar to the “Explore” page on Instagram. This is where you can check out all the content the TikTok community is sharing. As a microbrand investing in TikTok marketing, you’ll need to learn how to use the Discovery Page to your advantage.

The Discovery Page is a fantastic place to see what kind of content is already trending or find new ideas for the content you should create. The TikTok algorithm divides trending content into:

·         Top Users: The people currently gaining the most attention on TikTok. This is where you can look for potential brands to collaborate with, or influencers you might want to reach out to. You can also follow top users for content inspiration.

·         Top videos: The most exciting videos attracting views on TikTok. The top videos tab is where you’ll find engaging content from a range of different content creators. Try looking for content relevant to your industry that you can adapt to suit your brand.

·         Top sounds: Here’s where you’ll find the trending sounds on TikTok. Remember, sounds are crucial to improving your brand reach on this social channel. The more you use popular sounds in your content, the more likely you are to reach your audience.

·         Top hashtags: TikTok can also show you which hashtags are currently trending. Using a combination of trending, branded, and niche hashtags in your content is a good way to connect with the widest audience.

5.    Create Engaging Content

Finally, while TikTok might differ from other social media platforms in a variety of ways, it still has one crucial similarity to be aware of. If you want to succeed with your TikTok marketing, just like any other social media advertising strategy – you need great content.

The more time you spend exploring the Discover page, learning from influencers, and tracking the kind of content your customers consume, the more inspiration you’ll have. Remember, it’s a good idea to post content on TikTok regularly, as the trends can change overnight.

To get you started, try experimenting with some tried-and-tested kinds of microbrand TikTok posts, such as:

·         How-to videos: Walk your customers through the process of using one of your products. Captions will help to deliver information quickly here, and sounds will keep your viewers entertained, while improving your visibility.

·         Meet the team: As mentioned above, people on TikTok love authentic, transparent content. Showcasing the members of your small business in a video is a great way to make your microbrand appear more human. Introduce your team with a fun, light-hearted video. You can even get everyone involved in trying out a hashtag challenge.

·         Get creative with duets: TikTok has a range of features designed to make your content more engaging. One of the most common solutions companies use is the “duet.” This allows you to position your content alongside another piece of content for an engaging finished effect. ESPN frequently uses the power of duets to turn clips into viral content:

https://www.tiktok.com/@funnymangaitlin1/video/6950042023189548293?referer_url=https%3A%2F%2Fneilpatel.com%2F&referer_video_id=6950042023189548293&refer=embed

Master Your TikTok Marketing Strategy

TikTok marketing is one of the most valuable tools today’s microbrands have in their arsenal. While all kinds of social media can help your business to grow, TikTok is perfectly suited to smaller companies, hoping to build deeper relationships with their audience.

Through your TikTok marketing strategy, you can engage your target audience, improve your chances of gaining customer attention, and even go viral. Remember to pay attention to your TikTok analytics, too, so you know which of your strategies are working best.

Buying Instagram followers has become a norm across the UK. With several celebrities, comedians, individuals and other personalities scrambling for the online audience, the importance of buying Instagram followers cannot be underscored. If you want the cheapest, fastest and easy way to build your Instagram community it’s high time you consider buying followers.

While you may choose to grow your Instagram account organically without buying followers, it may be costly and challenging to grow your account. All you need is to identify the right platform and buy followers to fast-track the growth of your Instagram account.

What you need to note is that despite the number of platforms selling Instagram accounts surging every day, it may be a bit challenging to identify a credible platform. This is why we have compiled a list of the best sites that you can buy UK Instagram followers.

Remember growing your Instagram account comes with numerous benefits including attracting sponsors. On that note, do not be left out. Purchase Instagram followers from the sites highlighted in this article and enjoy numerous benefits that come with a vibrant Instagram account.

Boostlikes.co.

Top on the list is https://boostlikes.uk/. The platform is one of the most credible sellers of Uk based Instagram followers.

Sites features

Boostlikes features a user-friendly interface that makes it easy for users to navigate and order followers directly without any struggle. The packages are easily accessible on the home page hence you can navigate and place your order with ease.

Pricing

Boostlikes.co  comes with an array of prices determined by the number of followers you need. At as low as $20, you can easily get a package that suits your needs. All you need is to place an order and have it processed in real-time.

Delivery period

The delivery period is determined by the number of Instagram followers you intend to purchase. The higher the number of followers the more the turnaround time. This is because it would take time to have a huge number of followers reflect on your platform.

 Being a credible platform, you’d rather be patient to have your order processed than go for quick followers on other platforms that may easily backfire on the credibility of your Instagram account.

Customer  Service

Boostlikes  has a responsive customer service system. Customers can request services either through the website chat, send an email or make a call. The response time is quick and you can be served at any given time upon placing an order.

Credibility

If you are looking for the most credible platform, then you can’t get it wrong with boostlikes. Armed with exceptional customer reviews and extensive experience in delivering credible services, be rest assured to get real and active followers for your Instagram account. That would not only improve your brand image but also help build a strong relationship with prospects.

Money back Guarantee

Money-back guarantee is a concept used to improve customer confidence. If you feel unsatisfied with the services offered, you can as well request a refund. To restore trust with every customer, the platform reviews refund requests on a case to case basis to ascertain genuine concerns.  In that case, if you are concerned about trust, then boostlikes is a perfect choice to buy real Instagram followers.

#2. Instapple.co.uk

 Instapple  is another notable platform known to sell real Instagram followers. If you need the UK targeted followers for your Instagram account, you can count on  instapple . The platform comes with excellent customer service and a user-friendly interface that makes it easy to navigate and place an order.

Credible followers

Instapple  is not a typical Instagram buying platform. Instead, it comes with advanced features that guarantee the credibility of followers purchased from the platform. If you are looking for organic followers then instapple  is an ideal choice. Unlike other platforms that you may not tell where the followers are coming from,instapple  has a transparent approach that ensures you get value for your money.

Besides running a network of successful Instagram profiles, the platform collaborates with influencers to help advertisers and marketers tell their stories to a wide audience. That way, you are not only assured of the safety of your platform but guaranteed real and active followers.

Mode of payment

Instapple offers a wide range of payment options for customers. Whether you are a bitcoin investor, prefer a secure mode of payment like PayPal or simply want to use your credit card, you have an array of options that you can choose from.

Data security

You do not have to share your password or any other personal data to have your order processed. As such, the safety of your data is guaranteed. All you need is to share the link to your Instagram account and get the buzz you have been longing for.

Customer service

If you are looking for an excellent customer service experience then instapple  is a perfect choice. Besides a money-back guarantee, the technical team works round the clock to assist clients with questions they may have regarding their orders. In addition to being responsive, you can be rest assured to get any help that you may need at any given time.

Safety

The safety of your Instagram accounts is paramount. As such,instapple   uses safe means to grow your account without subjecting it to other tools. That way, you can grow your account without worrying about losing it. Collaboration with established l Instagram account holders assures you of getting value for your money.

 Quality

Instapple  places emphasis on the quality of services offered to customers. This is why the platform has attracted the interest of many celebrities and other individuals who want to grow their Instagram accounts organically. This is manifested through several positive reviews appearing on the site.

#3. Smartlikes 

Smartlikes is another notable player in the world of buying Instagram followers. Besides commanding a considerable market segment,smartlikes   is known to offer the most credible services. If you are still spoilt of choice on the best platform that you can buy Instagram followers, then you can consider smartlikes .

Site features

Smartlikes  comes with a user-friendly platform that makes it easy to navigate. Coupled with a well-optimized home page and active chat system, you can easily reach out to get any assistance that you may need. All you need is to navigate the home page and select the type of service you need.

Pricing

Smartlikes  comes with a wide range of pricing options. From as little as $2, you can get a package of your choice. However,   pricing is determined by the number of followers that you need for your platform. The bottom line is that smartlikes comes with pocket-friendly pricing that suits the needs of everyone.

Money back Guarantee

Smartlikes  is not only a credible platform but also straightforward. With a money-back guarantee, you are assured value for your money. If you got scammed on other platforms then it’s high time you consider trying out purchasing Instagram followers from smartlikes .

Real followers

If you have been buying followers on other platforms but you haven’t seen any engagement on your Instagram account, then it’s high time you consider buying real followers from smarlikes . This will not only help improve the credibility of your platform but also improve your brand image.

 With real and active Instagram followers, you can leverage on a huge following to generate impressive income from advertisers. In that regard, we recommend smartlikes  to help you transform your Instagram account.

Customer service

Smartlikes  emphasizes customer satisfaction. Customers can be served round the clock regardless of their location. Additionally, the customer service is responsive hence you can get help any time of the day or night. You can easily reach out to the team via either email, website chat or call. Whichever suits you, be rest assured to get help at any given time.

First, turn around Time

Smartlikes  has the fastest turnaround time in order processing. While this may be the case, large orders may be processed within 24hrs while normal and small orders may be instant.

Depending on how fast you want the order processed, the platform has a responsive team that ensures every client gets exactly what they want.

Conclusion

While there are hundreds of platforms purporting to sell real Instagram followers, many are unscrupulous dealers that may easily dupe you into fake followers. For instance, if you buy fake followers, you will end up with less engagement on your Instagram account.

 That way, Instagram’s algorithm may easily flag your account. In other words, the number of Instagram followers must reflect engagement. If this doesn’t happen you may either lose your account or lose followers. This is because the credibility of your platform is dependent on how people engage with your account.  

Therefore, we recommend that you buy Instagram followers from the websites mentioned in this article to protect the credibility of your profile. In that case, you can attract more followers and convert your Instagram into a lucrative business venture. 

Pipedrive allows you to prioritize your most important sales activities by automating and consolidating your workflow with an easy-to-use interface. Pipedrive’s USP was created by the seller for the seller to prioritize the needs of the seller. A simple and highly intuitive platform interface focused on commercial sales. Pipedrive’s intuitive interface makes it easy to create multiple sales pipelines, customize each stage of the sales cycle, and track and complete them along the way. Pipedrive also has a powerful contact management platform that helps import, synchronize, manage all contacts and link them to transactions as needed. The interface also allows you to view the history of interactions with each contact. The CRMs Prices start at $ 12.50 per user per month and are billed annually with a 14-day free trial. This basic or essential plan is powerful enough with features such as managing and organizing contacts and offers, customizable pipelines, web forms. Even with all these features, it might be possible that your business has different requirements, hence we’ve listed down 4 best alternatives to Pipedrive.

1. EngageBay:

EngageBay outperforms most CRM systems in size, scope, and capacity. With this all-in-one platform, you can automate marketing campaigns and create efficient sales and service processes. It combines power and convenience and offers a limited free plan for small businesses. Despite the many features, the platform is still highly regarded for its ease of use. CRM includes sales, service and marketing skills. However, EngageBay makes the user interface clean, attractive, and easy to follow. A simple drop-down list allows you to navigate between the service, marketing and sales interfaces. This prevents the CRM from overwhelming with too many options and features.

Pricing:

There is a free plan, limited to 1,000 contacts and 1,000 branded emails 

Basic plan is $10.39 per user per month, $12.99 per user per month

Growth plan is $19.99 per user/per month

Pro plan is $39.99 per user/per month. The flexible pricing offered by the CRM makes it a good alternative to Pipedrive.

Pros:

You can track transactions using the Kanban style board.

With just a few clicks, you can create custom proposals and templates in Engage Bay.

Cons:

Free plan has no automation tools

Many features are lacking.

2. Zoho CRM:

Zoho is a complete and feature-rich solution for start-ups. Small businesses can start with the features they need and scale up as they need more software solutions. Zoho might not compare to some of the other enterprise solutions, but it’s a solid choice at a competitive price point. Automation is an important feature in Zoho’s stack because you can set up automated triggers that are useful for your business. Zoho CRM’s automated workflows feature allows you to set up custom workflow trigger conditions. For example, automate emails when a lead takes a specific and specified action.

Pricing:

The standard plan costs $18 per user per month and in addition to the features of the free version, scoring rules, email information, workflow transitions, tags and groups, web forms, fields customizations, custom reports and dashboards, and maximum storage.

Pros:

Zoho CRM provides an intuitive platform for small businesses with a simple user interface, customizable forms, actionable automation, and social media features.

The Enterprise Edition is built on many features, including tracking the process of achieving sales goals in stages, comparing data between users, groups, regions, and products / services.

These benefits make it easy to use as a Pipedrive alternative.

Cons:

There are long waiting time for customer support.

Workflow automation is only provided in Professional version.

3. Creatio:

Creatio platform helps coordinate data, processes and teams, connects with digital native customers and allows them to adapt quickly. Creatio provides customers with a complete and complete application to accelerate marketing, sales and service, which can be implemented as a standalone product or packaged on a single CRM. Service Creatio is a back-end software platform that can be integrated into CRM for sales or marketing creation and optionally provides access to all contact details. This CRM software also allows you to track and analyse delivery times on a customer-by-request basis. All features make it an ideal alternative to Pipedrive CRM.

Pricing:

Creatio CRM is a 14-day free trial and is billed annually starting at $ 30 per user per month. This team plan is ideal for small businesses with a direct sales team. It includes features like lead management, opportunity management, analytics, artificial intelligence and machine learning tools, as well as business process management.

Pros:

Can be used on both android and iOS.

Document Management compatible with MS Office

Cons:

The locking up system has some issues

If you use the CRM too heavily it might lag a lot.

4. HubSpot:

HubSpot CRM system allows businesses to automatically track customer interactions via email, social media, live chat or phone, and all interactions are stored in a timeline organized by potential customers. HubSpot’s CRM marketing tools provide email marketing automation and lead generation capabilities to help businesses create and manage email templates and track their emails. HubSpot CRM Sales Tools help sales reps manage leads, track deals, and manage sales pipelines. 

Pricing:

Marketing Hub: The Marketing Hub costs $ 50 $ 3,200 per month and offers advanced features that turn prospects into paying customers. Highlights include pop-up forms, A / B testing, etc. Sales Hub costs $ 50,200 per month, perfect for closing more deals. Sales-focused features include advanced email marketing, transaction phase automation, and call recording.

Pros;

HubSpot CRM offers a beautiful and easy-to-use dashboard that lets you track leads, sales, offers, and performance in one centralized hub. Real-time notifications for the entire team.

You can add social profiles, general information, key information about employees and branches.

Cons:

Might be way too costly for small enterprises.  Overall a good alternative to Pipedrive.

A blog is a website that presents its content in reverse chronological order. The blog material is sometimes referred to as “entries” or “blog postings.” Blogging is the internet-based self-publishing of writing, photography, and other types of media. It began as a way for people to post diary-style entries, but many companies have now adopted it.

In general, a blog is a social networking tool that blends a person’s personal life with the specific subject they desire to provide thoughts or information. On the other hand, blogging has grown into a vital tool for advertising a product or service. Users can rapidly learn about the products and services, how to use them, and how they may help their companies.

If we want to take blogging to the next level, we can now incorporate community features into the blogging platform. Don’t be concerned; it’s a simple procedure that you can accomplish on your own. Your social community wordpress theme or blogging website with exciting social media features like friendlist, private and group chats, forums, activities, and more will be up and running in a matter of hours using WordPress, BuddyPress, and BuddyX.

The following are the steps to consider while developing a social blogging website:

Step 1: Identify a niche

The first step in targeting a specific audience is identifying a niche or creating a blog for a particular purpose—for example, a WordPress blog and related products and services.

Step 2: Select a domain and a hosting service

The domain name will reflect your social networking platform. As a consequence, keep in mind that it should not be too difficult. Companies like GoDaddy and Google Domains sell them.




You’ll need to choose a hosting provider once you’ve acquired a domain name. A hosting service provider can assist you in maintaining your website’s backend, database, and availability. Bluehost, Hostinger, and Dreamhost are some of the top hosting choices. There are several others from which to select.

Step 3: Download and install WordPress

You may install WordPress manually or utilize a WordPress Package offered by your hosting provider. This opdpresseration takes only a few minutes to complete. Get a full wordpress website care plans which covers complete website, security, backup, SEO keyword monitoring, theme and plugin updates and more.

Step 4: BuddyPress installation

BuddyPress is a free WordPress plugin that turns your website into a social networking platform. This plugin can be used to create a general or specialized social blogging website. Some of BuddyPress’s features are as follows:

  • User Profiles: Creating and updating user profiles is simple, with profile photos and other information based on the administrator’s choices.
  • Friendlist: Using the Friendlist, you may send and receive friend invites from other platform users.
  • Groups: Creating and administering groups is straightforward. You may even make sub-groups inside sub-groups.
  • Chats: Members can connect through chats, send private messages, or join a group chat.
  • Activity stream: Using the activity stream, you may keep your pals up to speed on what’s going on.

Step 5: BuddyX theme installation

BuddyX Pro is a five-star WordPress community theme based on the BuddyPress plugin. It’s a multipurpose WordPress theme that can build community platforms, blogging sites, membership portals, ecommerce portals, and eLearning sites, among other things. The BuddyX Pro theme includes the following elements:

  • Importing demos with a single click: The BuddyX theme has many demos that can be imported with a single click. Choose a demo and install it with a single click on your WordPress site.
  • BuddyPress widget: The BuddyX theme contains a BuddyPress widget that allows you to quickly and control all areas of BuddyPress functionality and your community page.
  • Support for Elementor and Gutenberg: You may quickly develop and design website pages using the Elementor or Gutenberg page builders.
  • Advanced theme customizer: By selecting customization options on the left side of WordPress Theme Customizer or the right side of the live preview, we can rapidly configure our website utilizing the BuddyX theme’s Advanced Theme Customizer function.
  • Forms integrations: Popular WordPress Forms plugins such as Ninja Forms, WPForms, and Contact Form7 make adding forms to your site simple.
  • Multiple Header Variations: Before deciding on the most appealing header design for your website, try out a few various possibilities and choose the one that best matches the layout.
  • Fast & responsive: BuddyX is built on a lightweight architecture, which enhances website speed and decreases page load times on mobile and desktop platforms.
  • RTL & translation ready: You may easily translate your web pages into several languages, including those written right to left, such as Persian, Hebrew, and Arabic, with this program.
  • Multiple plugin integration: BuddyX comes pre-installed with BuddyPress, bbPress, LearnDash, WooCommerce, Dokan Multivendor, WCFM WordPress marketplace theme, WP Job Manager, GamiPress, Yoast, WPML, and more WordPress plugins, allowing you to be as creative as you want.

BuddyX also offers a Pro edition, which provides premium features to customers at a cheaper cost.

BuddyX Pro costs the following:

  • Single website: $59 per year or $199 for life.
  • Five websites: the price of $129 each year or $299 life.
  • Unlimited websites: For $399, for life.

Step 6: Installing and downloading a demo 

Choose from many options, and with the One-Click demo installation tool, you can download, install, and launch your website in a matter of minutes.

Step 7: Installing and configuring helpful plugins

Plugins enhance the operation of our website, making it more attractive, responsive, fast, and user-friendly. Some of the plugins you might utilize in your WordPress social blogging website are as follows:

  • WooCommerce is a WordPress plugin that lets you sell items online.
  • bbPress for forum integration into websites.
  • GamiPress is a plugin for gamifying websites.
  • Gravity Form is used to create forms and integrate forms.
  • LearnDash is a plugin that provides eLearning solutions.
  • Elementor is the top website page builder plugin for WordPress.

Step 8: Install BuddyPress Addons

Addons are similar to plugins in that they aim to improve the functionality of a single plugin. Here are a few of the best BuddyPress plugins for your social blogging website:

  • BuddyPress Member Blog
  • BuddyPress Post From Anywhere
  • BuddyPress Birthdays
  • BuddyPress Lock Private Community
  • BuddyPress Group Reviews
  • BuddyPress Friends and Follow Suggestions
  • BuddyPress Sticky Post
  • BuddyPress Auto Friends
  • BuddyPress Status
  • BuddyPress Profile Pro

Step 9: Begin working on your management

Your website is now up and running. It’s critical to remember that this is only the first stage. You have a long journey ahead of you. Keep an eye on the internet, grow your community, and extend your horizons with their assistance.

Like all other business concepts, your success depends on marketing and getting your message in front of the right people. While your blog may be used to support an existing business, it can also be utilized to increase income for your home-based business. Affiliate marketing linked with blogging allows you to promote

goods and services. You may use your blog to promote or feed ad networks such as AdSense. If you’re using your blog to market a service business, you may augment it with your knowledge. If you have accumulated a huge community, you can also provide services as a blogger to others..

Author Bio- Shashank Dubey, a contributor of Wbcom Designs is a blogger and a digital marketer. He writes articles associated with different niches such as WordPress, SEO, Marketing, CMS, Web Design, and Development, and many more. Twitter Handle- Wbcom Designs

Facebook Page- Wbcom Designs 

Email id- [email protected]

Digital signage is often used for entertainment and convenience purposes but rarely do we ever thought about how they can help us in increasing business sales through digital signs. Successful digital signage is one that effectively

Artificial intelligence (AI) has a wide variety of applications in the commercial world. In reality, most of us deal with artificial intelligence on a regular basis in some way. Besides, artificial intelligence has been impacting almost every business activity in every sector—from the ordinary to the spectacular. Moreover, AI technologies are becoming more important for companies who are looking to retain a competitive advantage as they become more widely available.

Now, before we get into how artificial intelligence affects the corporate sector, it’s essential to define it first.

Artificial Intelligence (AI): What Is It?

Businesses can no longer depend on conventional business techniques to generate development due to the enormous quantity of data accessible today and consumers’ continuously changing tastes and complexity. These seismic shifts have brought a whole new world of possibilities for using artificial intelligence to promote company development by generating actionable analytics from consumer data.

In business, artificial intelligence simply refers to the application of intelligent computer systems with human-like skills to generate income, enhance customer satisfaction, increase efficiency and productivity, and drive company development and change.

Impacts Of Artificial Intelligence In The Business Industry

Many companies are turning to artificial intelligence development services to save costs, enhance efficiency, raise income, and enhance customer service. Moreover, firms should consider incorporating the entire spectrum of smart technologies into their production processes for the best results, including deep learning, speech recognition, the Internet of Things, and more.

Even companies that are new to AI may gain significant benefits. By using the appropriate artificial intelligence technology, your company may be able to:

  • Save money and time by improving and automating regular procedures and activities.
  • Improve productivity and efficiency of operations.
  • Create quicker business choices based on cognitive technology outputs.
  • Prevent errors and human error.
  • Use data to anticipate consumer preferences and provide a more personalized experience.
  • Analyze a large quantity of data to create excellent leads and expand your client base.
  • Increase income by spotting and exploiting marketing opportunities.
  • Enable business data analysis and provide intelligent recommendations and assistance to develop knowledge.

5 Ways of Using Emerging Tech to Improve Your Business

In the contemporary workplace, technology has had a significant effect, transforming how companies perform their everyday operations.

Whatever sector you’re in, technology makes it easier for your consumers to get all of the data they need to do business with you. It may also assist employees in doing their duties more effectively. Here are the five ways technology may help you improve your company.

Boost Your Efficiency and Productivity

Businesses may use AI to streamline their manufacturing processes. You may examine how your employees use their time and implement procedures to improve the efficiency of your systems.

Moreover, work management software also helps you keep on top of everyday tasks so that you don’t forget anything.

Increase Your Flexibility

Over the decade, communication with colleagues has changed dramatically, thanks to various technological advances that have enabled remote working. You may now communicate with your coworkers at any time and from any place, enhancing your company’s ability to respond to customer inquiries promptly and effectively. As a result, this promotes cooperation across the organization.

Excellent Customer Support

Customers are essential to a company’s survival. Therefore, utilizing AI technology to enhance their interactions with it may pay off well. In addition, dynamic websites, live chat assistance, and 24/7 technical support through social networks may help you stand out from the crowd and boost revenues.

Improve Your Marketing Strategy

In the long term, businesses that advertise themselves effectively enjoy the benefits. AI technology has enabled companies to develop software that enables them to establish a marketing strategy that can be modified and distributed with their staff.

Furthermore, artificial intelligence also enables you to create visually appealing sites, and media platforms such as Facebook, and Twitter may help you market your company. Email marketing is also efficient since it allows you to communicate directly with your consumers and provide them with information, updates, and promotional deals.

Businesses Are Kept Secure by AI

Due to the way data were kept and preserved, traditional data management caused many companies headaches. In addition, businesses may use modern technology to retain data securely and create systems that only authorized individuals can visit inside.

Furthermore, protected passwords provide higher degrees of protection, making it more challenging for cybercriminals to get access to information and avoiding the leakage of personal information. Every element of the workforce has been altered by technology, and companies will continue to reap the advantages as new innovations are released.

Digital signage is often used for entertainment and convenience purposes but rarely do we ever thought about how they can help us in increasing business sales through digital signs. A successful digital signage is one that effectively boosts customer engagement by creating a more welcoming atmosphere, pleasing the customers’ senses, providing clear information or guidance and ultimately lead them to make a purchase. Although this seems easy, it might pose difficulty especially for small businesses if you don’t use the right strategies. However, with technology’s continuous advancement today your business can increase its sales through the use of digital signage, here are some tips on how to make the best out of this marketing strategy:

Supply information that is important to your target market

Digital signage allows you to provide clear and relevant messages to your clients. Developing messages or materials that are aimed for marketing purposes will help get people’s attention on these products or services. Serving as a medium for providing the needed information can be provided in form of video, images, text and graphics. The use of high-quality resolution display assures customers that the message is legitimate and reliable which is an important factor when it comes to business transactions, experts on this field like mandoemedia.com will tell you how to increase the number of sales you make each day with these kinds of services.

Better customer relations

Much like advertisement posters or other forms of traditional advertising, digital signs are often used as additional sources of mass communication which helps promote and project your company’s brand image. Through this method we are able to communicate directly with our customers. Display promotions and discounts

Digital signage can also be used as an effective tool for customers who are on the go.   You can show advertisements or promotional information to your clients in order for them remember about special offers or discounts which they may find useful.

Announce events and programs

This is one of the most important things that businesses should do to increase customer engagement through digital signage. Through this method, you will be able to announce upcoming sales, product launches, and other important events. It is also a good way to keep consumers up-to-date with new products offered by your business.

Be creative so it will attract people’s attention

Unlike traditional techniques of advertising such as TV commercials where you just have a limited time frame to build interest before your audience becomes distracted, digital signage allows you to elongate this process.   You’re able to use the same spot for several days or even weeks before becoming repetitive if it’s effective in capturing people’s attention. The key is to do something that will capture some interest like trying out new ideas, displaying images of beautiful products or providing an interactive experience through social media integration with your network. Another advantage is once the initial investment is made for digital signage, any updates can be done at no extra cost

Digital signage can be used as a medium for marketing and advertising purposes but they’re more than that. They are also important tools for building relationships with customers which means that when done right, they could really help in improving business sales.

To make the WordPress site more catching and interactive, the website owners now apply a vast number of methods. They install various plugins, change the website theme or use the website builder for their platform to stand out from the competitors. 

Today we will talk about the simple method to change your website design and make it more interactive for its visitors – the text color. By making the website design more attractive for the consumers, you will certainly notice a huge increase in website performance.

So, let’s get it started!

Why Text Color Is Important for a Website?

In general, the website text color has a lot of benefits to consider. Here are the main reasons to consider changing the standard text color on your website. 

  • bring the large changes to the website’s design;
  • catch visitor’s attention;
  • helps to highlight the key points;
  • allows structuring the content;
  • makes the text more attractive for reading and more.

As you can see, the text color changing is a must for any WordPress website to introduce a unique user experience for visitors. Thus, having covered the major benefits, it’s now time to learn the methods for these changes applying.

Taken from: https://onehappystudio.com 

Advice for Changing Text Color in WordPress

Before start changing the colors on your website, keep in mind two basic pieces of advice for this process:



#1 Make Sure You’ve Got the Backup Copies

The first try is not easy at all, and sometimes people do regret they can’t start all over again. However, having saved the previous settings, it becomes much easier to implement the changes

#2 Don’t Overuse the Colors 

Be careful while using the colors for the website fonts, as it is really easy to spoil the best design with the worst colors. For this purpose, we recommend double-checking the text colors and use the matching options to make the website design really unusual. A great example of a nice color combination is used on sites like gumroad: a turquoise color can be easily combined with white and green as well.

Ways to Change the Font Color in WordPress

Method 1. Change the Text Color of a Single Block

Let’s first train changing the colors of a separate text:

1. Select the paragraph you want to edit with double-clicking. 

2. Click the arrow tab on the block and then option “Text Color”.

Taken from: https://webdesign.tutsplus.com 

3. Then, customize the color of your text. You can use the one offered by the system or select the color you want to use manually. 

4. Another great tip you can apply for color customization is to use a hex code for the exact color you want. This option may be found in the “Text Color” line below the standard WP colors and can be repeated for the other text blocks posted on your website.

5. Click the “Update” button to save the changes or “Publish” to publish your new post. 

Right now you can easily customize any text on your WordPress website. So, enjoy your results!

Method 2. Use a CSS Class to Change the Text Color

Another great tool to use for customizing a bunch of text blocks is the CSS class plugin for WP. The main advantage of it is that this plugin remembers the color you used once and gives the possibility to apply it again later. 

This method is a little bit complicated in comparison with the first one but is still widely used for setting the color for your multiple texts:

1. Select the text block you want to edit.

aken from: https://webdesign.tutsplus.com 

2. Open the tab “Advanced” located in the “Block” pane. In the Additional CSS class field type in a CSS class, for instance “highlight color”.

Taken from: https://webdesign.tutsplus.com 

3. Click the “Update” or “Publish” button. At this stage, you can use that styling in the Customizer or just add it to a stylesheet of your theme. For the last option go to the post you changed, and check the colors you want to use for a certain block. 

4. Go to the WordPress admin, choose Appearance -> Customize -> Additional CSS. 

https://webdesign.tutsplus.com

5. Type in the CSS class and the hex code you want to apply to change the font color of the text block.

6. Click the “Publish” button to save the changes. 

Also, in case if you want Now you can use all the creativity to apply some awesome ideas to your website. 

Conclusion

All in all, there are lots of methods that can definitely help you to create a catching design for your WordPress website. By changing the colors of the text you can extremely change the way people react to the website content, increase the overall platform performance, and widen your audience as well. 

Nevertheless, the methods we have presented in our post will not only save your time and efforts but also greatly assist you in creating a unique design for your WordPress website.