Followers on Twitter matter.

They reflect how well your brand functions on the platform and that whether you’re an authority in your niche.

The more followers you have, the more engagement you can generate through your content and marketing efforts. This can do wonders for your business.

In this article, you’ll learn 4 simple ways to get Twitter followers.

Let’s get started…

Tweet consistently but not too frequently

There’re two parts to this point.

Let’s discuss the first part.

When you join a social platform, it’s your content that attracts people to follow you. In simple words: The better the content, the more the followers. But there’s a tiny factor that plays an important part in expanding the reach of your content: Consistency.

One piece of content won’t give you millions of followers.

It’s when you post quality content consistently people notice your efforts and if they’re convinced that you’re providing value to their feed they click that follow button.

Most creators commit this mistake.

They post when they like it or when they’ve something to post.

Yes! Creating quality content takes time, but growth on social media platforms depends on consistency.

Hence, make sure you’re feeding people regularly.

The second part concerns you being spammy in front of your potential followers.

Consistency is fine when you give a gap between your tweets or posts, but most users keep on posting day and night. It doesn’t matter how good your content is, people will see you as a spammer.

Think about it. Wouldn’t you be frustrated if someone floods your feed with tweets every time you open Twitter?

That’s exactly what happens when you keep posting without maintaining proper intervals. By doing this, you’ll only scare people away.

Therefore, Tweet consistently, but not too frequently.

Follow & Engage with relevant accounts

One simple way to attract people to follow you is to find people who share the same interests or niche as you then follow and engage with them.

When you do this, those people will get notified and might check your profile. If they like what you do, they might even follow you.

But before you start following there is something you should remember:

Don’t just follow any account with many followers because they wouldn’t follow you back if your interests don’t match.

This’s where you need to make sure you’re following accounts relevant to your niche and actually want to follow because you like their content.

Often we follow accounts, then after they have followed back, we unfollow them. While this’s a useful trick, still people don’t like it and this might create a poor reputation of your brand.

Finally, engaging with other accounts can earn your new followers. After you find relevant accounts comment, like, retweet and share their content. They’ll appreciate it and do the same for you. This way you can reach new audiences.

Unlock the power of multimedia

Twitter is all about tweets, but a little implementation of multimedia to your content strategy can increase your followers massively.

People are attracted toward visuals.

Images speak a thousand words and videos provide a seamlessly straightforward way of consuming content in little to no time.

By sharing different content, you’ll keep your followers entertained and attract new ones.

Also, your followers will appreciate your efforts in creating multimedia content for them.

You can share infographics, E-Pubs, Webinars, blog posts and more.

The possibilities are endless.

But make sure everything you share is of top-notch quality.

Promote your Twitter profile

This’s the step where you can bag most followers.

You’re probably on other social media platforms like Instagram, Facebook, WhatsApp, etcetera.

If you aren’t, then create accounts because cross-platform promotion works like a charm.

People who follow you on other social platforms would definitely love to follow you on Twitter.

You can share your twitter address in the bio section of your handles or add social links.

Another way to promote your Twitter profile is to include it in your email signature. This’ll let all your subscribers know of your presence.

Finally, use your website to direct traffic to your account.

Here’s how to do this:

• Embed relevant tweets in blog posts.
• Add a Twitter button under social profiles on all your webpages.

Conclusion

These 4 ways are all you need to win Twitter followers. The idea is to give people a reason to follow you. All you need to do is tweet consistently, publish multimedia content, engage with relevant accounts and promote your profile.