3 months, 3 weeks ago claudiajeffreyModerator
Video Blogging An Effective Social Media Tools For Beginners
Being a famous personality and to be known on social media is a high-rated trend in the world. Be it a brand, a person or any promotional page, staying top-notch is the priority. Now, the quickest and productive way to do that is through blogging.
Why should you go for Video Blogging?
Become a blogger of the field in which you are most interested. You can be a fashion blogger showing off the trending styles, food blogger, eating and reviewing delectable food, travel blogger, traveling around the globe and aware people about the beauty of nature, a make-up blogger, posting your make-up tutorials and introducing new make-up brands, or a photography blogger with a camera in your hand and capturing the worthy shots. There are a ton of options in the market.
There is a new trend introduce that is known as vlogging or video blogging. Hopefully, you have heard about this term, primarily if you use YouTube. More than a billion people watch the videos uploaded on Instagram and YouTube every hour. Video blogging can be for something knowledgeable, like a tutorial or an explanatory video. Rather than written blogs with pictures and visuals, this is a video in which you can understand things better. Nowadays, video blogging is famous for pranks, lifestyle blogs, and fashion. Some renowned video bloggers are PewDiePie, Logan Paul, and Jeffery Star.
How to make your video blogs effective?
Video roots a dominant role in the world of social media. It helps you built a direct connection with your users and followers. Have you introduced a video blog in your business yet? No? Why Not? Video blogging can be a little tricky and time-taking, but trust me, it is an essential part of your business. Now, if we are successful in convincing you to make the video blogs, they must be very effective on your audience. How? There are several ways to make a video blog interactive and useful for your followers.
In this article, I’ll list down the most crucial, but minimal and essential things to follow if you want to be the center of attention on social media. What does it take to make a perfect social media video blog for your business? You’ll learn each tip in detail. If you have the right equipment, creativity, and confidence, you are good to move ahead. There is also a possibility that your video may go viral, and you may become a star overnight. That happens quite often. People post a short video of themselves or regarding something very involving for the audience, and people start sharing and liking it. Gradually, the video goes viral, and the person becomes popular.
11 Tips and tricks for video blogging on social media
Now, here, in this article, we will share some of our most useful tips to make you increase the quality of your video blog. To save you from a little bit of headache and errors in your video, let’s get started.
Stream Live Events
If you are a beginner, the best way to get famous is to shoot and stream the live event. Live streaming is one of the most beneficial things that social media provides. Most of the video bloggers who have just started prefer attending live events and streaming them live. Many people want to see live streaming or sports or music events. Hence they want to get an excellent live stream, and they’ll support. It is quite feasible. You can go to live anywhere and anytime. You create a pre-event broadcast for your targeted audience so they can make sure to keep their devices in hand before you go live.
Making a value-oriented video is not a piece of cake. People would not watch what doesn’t built interest for them. They will not stay on a video if it is annoying. That is a human nature. The audience wants content that serves them right. They want to keep a soundtrack of everything, mainly the latest happenings around them. They want the entertainment and something informative on the same video. Moreover, they don’t want to waste their time. All of this combines to make your video look good and pleasant to see.
Be Platform Conscious
In this era, our new generation has a lot of video platforms to choose from. We have TikTok, YouTube, and a lot of other platforms. You need to be sure if you have tailored your video accordingly. What’s better? Choose a platform that engages the most audience. Secondly, first choose the platform and then make a video. That’ll help you more as you’ll be following the guidelines as per the platform.
Platforms like Facebook have a vast board of users. It attracts different tastes, genders, mindsets, and ages. Other platforms are not as overwhelming as Facebook. Before you start shooting, you must know who you are shooting for and why are you trying to reach a specific audience. However, if you just want to entertain, YouTube is the best.
Make the size matter
The size of your video matters a lot. Keep it short and useful. If you want to engage the audience, the best way is to keep your video very short. No one will stay for a long video and waste time. If you do these videos accurately, these will get the right amount of engagement and attention. It will facilitate your organic ranking and will boost your traffic on the website. According to the researches the most successful social media time zones for blog videos are;
- Instagram videos: 26 seconds
- Facebook videos: 1 minute
- Twitter videos: 45 seconds
- YouTube videos: 2 minutes
As discussed, we have a lot of platforms to post the video, and not all are compatible with one another. It is very important to optimize your videos differently for different social media platforms. YouTube is a product of Google, a direct competitor of Facebook. So, the YouTube links don’t work so well on the platform of Facebook. The point is that do not add the links; rather, post the video directly. Your post will automatically get extra organic shares.
First 5 seconds count!
Over-all; keep the video compact and precise. Sixty seconds is more than enough. What you need to take care of are the first five to ten seconds. You need to cover the central core of your video in it. Be it the title or any other vital role that you think is very important. A significant amount of people will judge the start of the video, and if they find it interesting, they will dive in. That is the reason why the starting of your script should be reliable and engaging. Hence, at the start of your career as a beginner, you need to include content that viewers hold on to.
Simplify your graphics
More than half of your audience would be using smartphones rather than PC or laptops. That indicates that most of the people will watch the video on a small screen. The graphics in your video blogging must be beautiful enough to look good on the smaller displays. Keep your fonts legible and easy to read, don’t make them very thin and cursive. Think bright and create bold. Set the color contrasts, how your viewers would like. Make sure that you don’t have visual clutter. Keep testing the video on different screen sizes until it reaches the level of the final product.
Should be engaging without sound
Everyone is quite busy in their lives, and it’s pretty hard to take out time and watch videos and get entertain. Hence, the public prefers to stream videos and use phones in public places like buses, in the queue of coffee café, in the intervals during office work, while shopping, and in restaurants. Keeping in mind that not everyone carries earphones or Air pods with them, your video must be engaging enough to be watched without sound too. This matters in most cases. What if you have deaf people in your audience? Make your video engaging sufficient that everyone could enjoy at their fullest.
Lightening must be perfect
Now, this is the part where most of your budget can go. Video blogging is a very trendy thing around the globe, and you will get a dozen competitors in the market. The one situation where all the video bloggers agree is the perfect light for shooting your video. High quality and incredible graphics are only possible when you have goof enough lightening. However, the best hack is that try to consume natural light as much as possible. Shoot in the daytime that’ll help you. If you are planning to do indoors, Google for the best lighting for videography, and you’ll get to learn a lot. Recently a brand, Punisher Jacket, had a shoot for their jackets in fantastic lighting. That can be an excellent example for you.
Start with a boom
We are inclined to recall beginnings and endings superior to whatever else. Ensure you pack an additional punch toward the opening. The initial 3 seconds are the most significant. Forty-five percent of individuals who watch the initial 3 seconds of a video will proceed for in any event 30 more. Snare watchers directly from the beginning with something that doesn’t provide them any entertainment or interest, you’ll find them napping.
The initial 3 seconds must be dynamic and bright, and principle some portion of the video ought to rapidly arouse the watcher’s curiosity.
End with a CTA
A bonus fact that makes sure to include the video on the landing page because that it will benefit your business the most. Almost all the videos have the highest conversion rates out of the rest of the content. If you will end your video with a CTA (Call To Action). This will benefit all the effort that you have put in. No matter what your goal is. It can be anything. Either convincing people to follow your brand or marketing a product to your audience, call to action must be a crucial step. It moves the audience that you have won so hard to a level closer to your company.
So these were the best tips and tricks to a perfect blog video as a beginner that will help you enhance your targeted audience and the traffic on your website. You can potentially grow your audience with video blogging if you use the right key features. Just keep in mind that everything takes time, struggle, and a little patience. You need to hold on to it. Don’t quit and keep pushing in the excellent content in the market. Be patient, and you’ll get the desired results eventually. Besides, if you will follow these tactics, you’ll get the effectively growing, long-lasting, and loyal fan base. They’ll keep supporting you to make more content and will keep you motivated.
The author of this article is Claudia Jeffrey. She is an excellent Research Analyst, works with Assignment Assistance, which is a fantastic platform to ask for “write my assignment” and learn research skills online. Claudia is an independent woman who loves to travel the world, and reading books is her second favorite thing to do.
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