You always think of free WordPress themes are not the one that you should use because of many reasons. They are often not complete, not proper support and developed by amateur developers who have not followed the standardization. Here we are discussing the top 5 cons of the Free WordPress themes.

  1. Not enough features: When you wish to develop full fledged and fully dynamic website for your self or for your clients and you choose Free WordPress themes, you often found that free themes have less features compare and what ever you have they are not quite enough. There are many themes out there were they lack of even simple functionalities of WordPress and that is missing  so it needed very pro hands to developed a standard website using Free WordPress themes.
  2. Un-managed Codes: Often Free WordPress themes are  developed by the amateur and that is why they use very basics in codding and even the html and css, We have even seen the theme with In-line CSS that is something you never expect to have. As you update your theme which in many case on free WordPress themes you do not get but in case you have new update then it becomes really worst when you update as the themes are developed with in-line css.  Now a days security becomes the major issue and that is why the dynamics like PHP and MySql versions are often upgraded and Free WordPress themes are really the one who failed to meet the requirements.
  3. Amateur Designs: Now a days every themes are presented with sample data and a showcase view but you can easily figure out what is the free theme and premium theme upon checking the layout and infrastructure of the demo site or showcase. Any of the Website or Blog should be properly developed considering the infrastructure or design. Search engine like Google, Bing and others are very peculiar when they crawl your website and their crawlers follow the standard format and architecture so if your website is not upto the mark or meeting their requirements, there are chances they will not crawl and mostly they will not even rank into the google.
  4. Compatibility & Updates with WordPress and WordPress plugins: May times the free themes failed to update with WordPress and WordPress plugin updated and that time you needed an expert help to bye pass any error or any of the codes or update them into the latest WordPress compatibility. In many case it is found that some plugins or themes creates malfunction and failed to work smoothly, often takes lots of time to load and even give 500 error, which is very common.
  5. Support: One of the major and most focused point is the support when you have the website or blog and you want to have that up and running when ever your clients and search engines visit your website. So let’s consider when you have the website which is running on the free themes and you found one of the above things which stops your website and you are no where, you have to hire pro-developer who often put big hours and top dollars to fix your website. But when you have the Premium themes or paid themes you can always ask them and you always get response as they are bound to give you.

Now the conclusion is, when you want to learn WordPress the Free WordPress themes are the best option where you do not have any risk on loosing any of the data while if you have your website running with Free WordPress themes, it is highly not recommended, there are many of the Premium WordPress theme providers and developers are there who can give you good support and quality themes with subscription and individual theme price. is one of the player who not just provide the Free WordPress themes with support but also the Premium WordPress themes and Custom Developed Themes as well. is also developed each of the themes so you can always expect extensive and quality support every time.

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Easy way to delete your revision:

Most of the times you have your page revision stored within your WordPress setup and it uses most of the space and site load time. We developed a unique plugin which will delete your revision and make your website or WordPress lightening fast.

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Affordable hosting for your WordPress blog. Superfast, reliable service and offered at one of the cheapest price in UK.

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Started as a bedroom project in 2001 under the brand Dream Hosting, HostPresto! has become one of the leading UK web hosting providers. Our uncompromising commitment to customer care and product quality has established us as a favourite by our customers, and has underpinned the continual and steady growth year on year we have enjoyed since inception. 15 years on, as our size and technologies have progressed we still value the same core principles as we know this is the key to success. Over the years, our continual commitment research and development to hosting hardware and software technology has allowed us to offer some of the fastest, most reliable, feature rich and environmentally friendly web hosting available today. Good web hosting is an art form, like a fine wine, only the highest quality ingredients and knowledge gained through experience can create a perfect blend that will provide you with the high quality product you expect, and deserve.

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Get your WordPress blog up and running in less than two minutes with our quick and easy one click install application. All you need to do is fill in the name of your blog and your e-mail address and you’re all set. All WordPress installs are automatically updated to the latest version – you don’t need to life a finger.

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Configure every aspect of your hosting account with the ever-popular cPanel control panel. You can easily create e-mail addresses, view your visitor statistics, add FTP users and more. You can even install more WordPress blogs should you choose to do so. All with the click of a button.

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The 404 not found is the http error which is also called standard response error. That is the indication of the micommunication between client and the server.

In other words its the website hosting server is not landing to the right source of information and that is why 404 error is one of the most recognizable errors encountered on the WWW.

There are many ways to find out the 404 error but why we need to fix its the cause for this articlet. As per the google standards and other search engine requirements, your website or blog should be properly architectured. If it is having error like 404 or link broken there are chances that you may not get appropriate results on your SEO or other campaigns. In other words its the misdirection of your visitors and that is not something that will be liked by everyone hence to fix them its become vital. There are many ways to fix them here we are going to discuss few respectively. As you know also provides the hosting and other WordPress services so below fix are the actual fix that we have used for our clients.

1. Redirect on site.
If you are able to find out how many urls are giving 404 error then this method is quite useful and one of the strongest. You can simply add the 404 link url to landing on your respective page. In our case we always suggest our client to do that by redirecting them to the parent page or to the home page ultimately.

2. Redirect from the host.
There are another method that helps you to fix every link which gives 404 errors by putting the hosting configuration URL redirection. In that case your whole server will show predefined page replacing any of your 404 error page url. Beware this method is quite dangerous when you have your website configured for custom code in that case if you have some dynamic content which you are fetching with you codes then this method will triger and give you the specific page which you are replacing/configuring instead of 404 error link. So its ideally if you are running the single site on one server then this method is quite useful

3. Using plugins or modules.
Let’s say you have setup the one of the framework like WordPress CMS system and your website’s Google Webmaster is intimating you the 404 error, in that case you have plenty of plugins that can fix and do desired job for redirection or fixing your 404 error. In one of our client the Google Webmaster intimated 4 links and we have redirected them on the home page.
Now below are the tested plugins by that can easily fix the 404 error with any of your WordPress setup.

i) 404page – your smart custom 404 error page
The 404page plugin is the most used plugin to create a customized 404 error page in WordPress.
It allows you to easily create your own 404 error page without any effort and it works with almost every theme.

ii) All 404 Redirect to Homepage
I have a website, every time I login to Google webmaster tools, I found many new discovered 404 error links, the problem is not in 404 errors itself, but when Google see them and count them for you!, I think that this count used in the overall site evaluation and ranking, I decided to develop All 404 Redirect to Homepage WordPress Plugin to solve these errors in SEO way by redirecting them using SEO 301 redirection.

iii) 404 Solution
404 Solution logs 404s and allows them to be redirected to pages that exist. Redirects can also be created based on the best possible match for the URL the visitor was most likely trying to reach.

Every plugins have their own system to remove 404 error but whatever method you choose be on top of your Google Webmaster which shows overall performance of your website or blog.

How to Create Fastest WordPress Website or Blog.

WordPress is an online open source tool that helps to build Websites and blogs with wide range of plugins, framework, themes which can be download from the

If you are looking for a quickest solution to have your website or blog setup in no time then WordPress is the right solution for you.10,000 Plugins, 15,000 themes and and plenty of resources are there to help you and your site to be published in no time. Here we are going to show you the quickest way to create your basic website in no time.

To have the website there are few basics needs to be active which are domain and hosting. You can buy the domain from many providers like, and many other and they also offers the hosting as well. To start a WordPress website you may need at least 100MB hosting space with PHP Database. Once you have them, you are ready to develop your first WordPress website or blog.

Download the WordPress framework from the
Open your hosting panel and find the public_html depending on your hosting configuration but normally public_html is your default directory and upload the WordPress package file in the public_html
Unzip the package folder and make sure all the files and folders should be in the main public_html instead of public_html -> WordPress -Files. It should be public_html - > files
As soon as you open the respective url or domain it will have the WordPress setup screen which normally have Database name, Username, Password and Database host and table prefix. You can easily get the all the details from your hosting panel and note down in the respective area. Please be sure each server and setup have different configurations so the host name may get varied

Once you successfully entered all the details and you hit the submit button you will be ready with the WordPress

Now they might be asking you to enter login credentials where you can create your login credentials which can help you to access your CMS framework by your WordPress backend. Normally the WordPress backend will be and once you access your WordPress backend, you might need to change little bit of configuration but that is depend on how you want your WordPress site or Blog to be configured. Normally these are the questions that should be raised when you have your WordPress is setup.

How you want your Homepage - It can be a post or page which easily manageable from the wp-admin and setting area
What will be the menus - The menu can be created and managed from the Appearance section - > Menu
How to create pages and post - Now this is tricky, it depends how you consider the your content in a page or post. The only difference between page and the post is categorise and characteristics of the content to be displayed.

Once you setup above basics then you should be ready for the visualization. Now WordPress offers the Free and Premium themes which you can get it from the various theme providers like and also you can customize the theme with the specific requirements.

Again when you start with the WordPress initially you may get little complicated but its one of the easiest and efficient way to develop your website or blog instantly.

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Ways to Optimize a Website for Better Conversions

Before we get to the point of optimizing your website for better conversions, you need to check if your website has Google Analytics set up and if it’s connected to the Google Search Console, previously known as Google Webmaster Tools. If you’re wondering as to why this is so important, it’s because these tools will prove invaluable when you monitor and analyze everything that’s going on with your website.
Aside from Google Analytics and Webmaster Tools, it’s also a good idea to implement heat map tools as well. This will allow you to track clicks and scrolls on your website, which will help you visualize user interactions on your web pages. Assuming you’ve collected enough initial information and data about your customer behavior, we can proceed with the optimization process.

Optimize page layout

Your page layout plays a vital role in your conversion rate. Designing a page accordingly can mean the difference between visitors taking the desired action and leaving your website. Based on the data you’ve managed to collect, you can create various different versions of web pages and various elements on those pages. Furthermore, you can test both the pages and the page elements via A/B/n and multivariate testing.

For example, A/B/n tests allow you to test different version of your web page, while multivariate tests allow you to test different versions of page elements. If you’ve managed to create a goal setup and event tracking in Google Analytics, you’ll have insight into how users interact with different elements on your webpage. In addition, heat map tools for scrolls and clicks will provide insight into which parts of your webpage are the most active. That way, you’ll be able to position your call to action buttons (CTA) in the right place on your webpage. For further reading, check out advice given by CRO and growth experts on how to further improve your CTR.

Optimize website performance

Your website performance affects the overall user experience and if the performance doesn’t meet or, on some occasions, even exceed user expectations, your conversion rate will be significantly lower. Websites that take too much time to load and that lack a responsive design result in high bounce rates. As a matter of fact, user experience directly affects your website’s SEO. Meaning that websites that offer bad user experience produce the pogo-stick effect (dissatisfied users move to the next search result) which, in turn, causes a huge bounce rate and affects your SERP ranking.

In addition, even a one-second delay in your page loading time will cause 7% decrease in your conversion rate and a 16% decrease in customer satisfaction. That’s why it’s important to pay attention to your page load time optimization. However, there are things you can do to improve your page loading time. For instance:

● Reduce the number of plug-ins: Many plug-ins have more functionality than you need, and they will only cause a code bloat, which will increase your loading time. Also, some plug-ins are third party software, which may result in a direct conflict between two different plug-ins which will slow down your page.
● Optimize image size: Every image that’s larger than 100kb should be compressed to smaller formats such as JPG, JPEG or PNG using 60% compression, in order to speed up the page.
● Minify CSS, HTML and JavaScript files: Removing all unnecessary and redundant data won’t affect your code, but it will improve the page loading time.
Optimize your content and your information architecture

Not every piece of content is meant to convert everyone. The reason behind your high bounce rate doesn’t necessarily have to be your bad page layout or poor loading time. In fact, if your visitors can’t find what they’re looking for on your website there’s little to no chance you’ll be able to convert them. Instead, they will leave and try to find what they are looking for elsewhere. That’s why content optimization and information architecture on your website are of the utmost importance. Information architecture is the part of your website design that helps visitors navigate around with ease, without getting mislead or without reaching a dead end.

Simply put, it helps your users understand their surroundings. Designing your website so that users know exactly where each page will lead them to and what kind of content you will provide for them on those pages can greatly improve your conversion rate. After all, users expect to browse through your website without interruptions or delays. You can create different versions of your web pages until you have excellent information architecture and content that will complement each page.

Test and monitor further

If you don’t have many website visitors per month, analytics tools won’t provide you with accurate information. Moreover, Google Analytics won’t give you accurate information about users and their interactions unless your page visits exceed the traffic threshold, which is around 200 visits per month. Even then, information won’t be accurate if users aren’t logged in to Google Chrome browser, because that’s how Google protects user-sensitive information. In addition, no one can guarantee that those users visited your website intentionally and not by randomly stumbling upon it. Furthermore, a lot of changes and adjustments to the website are made on production servers, which users cannot access.

The main reason is that working on the live version of the website may hurt your conversions and user experience. Nowadays, there are options for crowd sourced testing which gives you access to thousands of various independent testers around the world. You can plan out different tests and give them to the testers for further examination. These testers will test out your website and give you a clear picture of what you need to improve, to boost your conversion rate. Moreover, these testers can also act as end users and help you test load balancing, website functionality, usability and performance.

Optimizing your website for better conversions isn’t as simple as it sounds. However, with a little bit of effort and dedication, you’ll be able to optimize your website and give your conversion rate a much-needed boost.

A beginners’ guide to creating WordPress Custom page templates

WordPress is a leading CMS platform. It is said to be the foundation of about 25% websites across the web. The simple and easy user interface is increasing its demand day by day. Whether it’s a small business, a professional, or a blogger, everyone is choosing WordPress for building a website.

There are many reasons that a webmaster selects WordPress. One of the core reasons is the abundance of themes, plug-ins, and useful tools. A vast community of designers and developers keep adding impressive tools to the official marketplace. You can advance functionality of your website with lots of free and premium plugins.

WordPress is also highly praised for bringing the functionality of an entire eCommerce website with the help of a plugin. It allows you to turn a simple WordPress website or a blog into an online shop, where you can display items for sale and configure a complete payment system.

The WordPress eCommerce platform is packed with all the necessary options a webshop may need, whereas merchants can further customize it to their varying business needs. For example, an online store that sells products according to its measurement units. With a simple installation of tools like WooCommerce price calculator plugin, they can setup cost per measuring units like carpet cost per square foot, paint and emulsion cost per liter, etc. every business is unique to other in terms of model and supplies that’s why they need to add varying options for the ease of customers.

The creation of custom page template is also a way forward to creating a comfortable user experience for the end users. This post will narrate the process of how you can add a custom page without seeking assistance from an individual expert or web development agency.

What a Custom Page actually means?

WordPress is an open source content management system that allows you to create web pages and posts. The user interface is quite user-friendly. You install a theme that implements a common design and layout to every page you create. So, whenever you try to add a page to your website, it is a copy of the same design. When you need to create a page different than the others, it is called a custom page.

What may you need a custom page template?

Every WordPress theme is a defined pattern of color combination, layout, and appearance. Any page that you create is a copy of a predefined pattern. So, what would you do if you have to create a landing page for a product that needs to be distinct than others? If you try to modify the core page design file that is page.php, it will affect the entire pages of your website. So, it is better to custom create a page that is isolated and different, and do not affect the rest of the pages.

Following is the easiest method to create a WordPress custom page template, whereas you may need a bit of understanding about CSS, HTML, and PHP.

Creating a Custom Page Template in WordPress

Step 1: Download one of the freely available code editors like sublime text, atom, notepad++, etc. Install and open the editor, and copy the following code.

<?php /* Template Name: CustomPageTemplate1 */ ?> Wordpress-theme-Customization

The code is helpful in making the WordPress understand that you are creating a new template with the name of CustomPageTemplate1. You can replace template name with anything that suits your website.

The moment you add the code to the editor, save the file with a PHP extension. Like write any file name, but it has to end with .php. Proceed to create a custom page template in WordPress by logging into your web hosting account and navigating to the ‘file manager’. Click the directory file and find the theme in use. Upload the file you have created with the .php extension right into the theme.


Once you upload the file, the database will update and an additional template option will appear in the pages section of your WordPress admin panel. Look into the page attributes block, click the templates drop down menu, and you will see the addition of a custom template you have just uploaded to the theme.

Editing the custom page template

As you have uploaded a template with a single line code, you may find the template page empty. You can customize the template by adding HTML or PHP code to the file.

One of the easiest methods for customizing a page is to start with the code provided by your theme development company. Most of the themes are open source, so you can copy an existing code and try personalizing the appearance.

Go back to the hosting account of your website and click ‘file manager.’ navigate to the content directory and download page.php file. Copy the code from the file excluding the header content and paste it into the custom page template.


Save the file in your computer device and upload it again to the theme folder you had done previously. Now, as your custom page has a proper code, it will look exactly the same as other pages of your website display.

Add or embed any kind of content to the custom page directly from your WordPress admin panel. It gives you a complete freedom of customizing a page without disturbing the rest of the pages on your website.

Final thoughts

Once you are successful in creating a custom page, you can personalize it further with the addition of blocks, sliders, and tables. As a beginner, you can seek assistance from developers’ community and forums, whereas code variation is available for adding a component to a web page. You can start learning by copying and understanding the available code and coming up with your unique creation. As you will be customizing a page that is separate from the theme, you have the freedom to commit mistakes and learn from it. Because any code error is not going to affect the rest of your website.

Author bio:

Khawar Abbas is an experienced internet marketing expert with industry exposure of more than 5 years. Currently, he is working for Extendons, where he is looking for web ranking and content marketing campaigns for different products that primarily include themes, plugins, and extensions. Among all his successful campaigns, WooCommerce Product Addons is worth mentioning that is helping merchants to create additional custom options on product pages.

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