Thinking of ways to improve the online presence of your business in 2021? Setting yourself up online is crucial in the modern day, allowing you to access potential customers and clients that you never would have been able to previously, but it can be difficult trying to get visibility against competitors and find the right ways to connect with your ideal demographic.
To help get you inspired, here are three quick ideas of things that you might be able to try – if you aren’t already – in order to help improve the online presence of your business in 2021. Read on to find out more!
To start with, you’ll almost certainly have a social media profile set up for your business – and if not be sure to set one up right away – but you might not be using and leveraging it to your full advantage. Here are a few quick ideas of things that you can do to improve engagement, and find new audiences for your products and services:
If you have a bunch of high-quality content on your website that you think could be in need of a refresh, you also might want to think about how you could leverage the had work that you’ve already done, and recycle it into different content formats. Not only will this aid your on-page SEO (if trying to rank for specific industry keywords), but it will also give customers and clients the ability to choose how they want to consume the information that you’re offering, and thus add more value to your business online.
Video, for instance, is an increasingly popular content format, with platforms such as YouTube quickly rivalling Google as a more specific search engine and way of finding information,
In order to offer something that your competitors simply don’t, you might also decide to look into even more unique content formats (if relevant to your business), such as virtual reality. RWinvest, for instance, an award-winning property investment company in the UK, have been offering VR tours of their different property investment opportunities throughout the pandemic. Not only do these types of experiences add value to the content you’re putting out there online, but they also provide memorable experiences for clients.
If you’re stuck for inspiration on how to improve your online output, a good regular practice to look into is competitor analysis. Round up three to five of your peers or competitors in your field, look at what they’re doing well, and what they’re doing that you could do better. Your business should always have a unique vision – offering something that competitors aren’t – but looking at what they’re doing well can be a good way of sparking new inspiration of things to try if you’re feeling a bit creatively dry. Good luck!
WordPress has a massive presence online, completely dominating the world of content management systems with a market share of nearly 65%. With so many people and companies using the system and modifying various aspects of it to fit their own needs, it is only natural that some users experience issues with it.
Fortunately, problems you’d bump into while running a WordPress website are rarely tantamount to catastrophe – unless it comes to security. Security issues are not to be taken lightly, as they can spell disaster for both the website owner and the user experience.
Monitoring the performance of your website and maintaining it is crucial and can prove difficult if you lack a technical background. A professional maintenance plan with WordPress web developers is the best option to make sure your WordPress website is safe and sound.
Here are the main things website owners should do to minimize the chances of running into security-based problems on their WordPress websites.
Users of any version of WordPress can potentially experience a variety of security issues – that much is true. However, the fact is that the overwhelming number of security problems related to WordPress websites occur due to the use of outdated versions. Not updating plugins or using themes that are based on previous versions with serious vulnerabilities account for the vast amount of security issues.
The WordPress team is remarkably quick and effective at patching up major security issues and releasing new versions when needed. Website owners who want to avoid security issues should make it a top priority to have the latest version of WordPress, as well as current versions of all the plugins they use.
For a site’s content to be visible on the front end, WordPress requires a theme to be enabled. WordPress recommends using the default theme as it is or building upon it to create a personalized one if you want to achieve optimal security and functionality – and there is a good reason for that recommendation.
Using the default theme is universally regarded as a good practice because the current theme is always subject to extensive review and testing for security issues. This process doesn’t necessarily mean it is bulletproof, but guarantees that it is as close as any theme can be to being “safe.” For this reason, it is usually considered the gold standard when it comes to WordPress security.
As noted by the WordPress team themselves, site developers can put their spin on it, and as long as they don’t introduce bad code to the system, the risk of security issues should be minimal.
Although research shows that users view it as a sign of trustworthiness and authenticity, moving your website to HTTPS is more than just a marketing ploy.
In reality, implementing the SSL (Secure Socket Layer) certificate helps your website to establish a secure connection between the browser of the user and your server. The system increases security by encrypting data on the user’s end before sending it out to the server, then decrypting it on the spot once it is received. This mechanism pretty much guarantees that even if user data is somehow intercepted by malicious actors, they couldn’t use said data for their nefarious ends.
Further, there is evidence to suggest that moving a website to HTTPS can actually increase loading speed and be beneficial for SEO. Although many WordPress site owners report an initial dip in activity, both search engines and users seem to like HTTPS more than the plain old HTTP.
Companies that offer cheap hosting are a dime a dozen nowadays. However, if you want to take every possible precaution to avoid security issues, your best bet is to look for a more reputable hosting service.
This is not to say that you need to get the most expensive one you can find. Do some research and look at the features that the hosting company provides. It’s a good idea to pick one that supports SSL and offers some DDoS protection, at the very least.
Followers on Twitter matter.
They reflect how well your brand functions on the platform and that whether you’re an authority in your niche.
The more followers you have, the more engagement you can generate through your content and marketing efforts. This can do wonders for your business.
In this article, you’ll learn 4 simple ways to get Twitter followers.
Let’s get started…
There’re two parts to this point.
Let’s discuss the first part.
When you join a social platform, it’s your content that attracts people to follow you. In simple words: The better the content, the more the followers. But there’s a tiny factor that plays an important part in expanding the reach of your content: Consistency.
One piece of content won’t give you millions of followers.
It’s when you post quality content consistently people notice your efforts and if they’re convinced that you’re providing value to their feed they click that follow button.
Most creators commit this mistake.
They post when they like it or when they’ve something to post.
Yes! Creating quality content takes time, but growth on social media platforms depends on consistency.
Hence, make sure you’re feeding people regularly.
The second part concerns you being spammy in front of your potential followers.
Consistency is fine when you give a gap between your tweets or posts, but most users keep on posting day and night. It doesn’t matter how good your content is, people will see you as a spammer.
Think about it. Wouldn’t you be frustrated if someone floods your feed with tweets every time you open Twitter?
That’s exactly what happens when you keep posting without maintaining proper intervals. By doing this, you’ll only scare people away.
Therefore, Tweet consistently, but not too frequently.
One simple way to attract people to follow you is to find people who share the same interests or niche as you then follow and engage with them.
When you do this, those people will get notified and might check your profile. If they like what you do, they might even follow you.
But before you start following there is something you should remember:
Don’t just follow any account with many followers because they wouldn’t follow you back if your interests don’t match.
This’s where you need to make sure you’re following accounts relevant to your niche and actually want to follow because you like their content.
Often we follow accounts, then after they have followed back, we unfollow them. While this’s a useful trick, still people don’t like it and this might create a poor reputation of your brand.
Finally, engaging with other accounts can earn your new followers. After you find relevant accounts comment, like, retweet and share their content. They’ll appreciate it and do the same for you. This way you can reach new audiences.
Twitter is all about tweets, but a little implementation of multimedia to your content strategy can increase your followers massively.
People are attracted toward visuals.
Images speak a thousand words and videos provide a seamlessly straightforward way of consuming content in little to no time.
By sharing different content, you’ll keep your followers entertained and attract new ones.
Also, your followers will appreciate your efforts in creating multimedia content for them.
You can share infographics, E-Pubs, Webinars, blog posts and more.
The possibilities are endless.
But make sure everything you share is of top-notch quality.
This’s the step where you can bag most followers.
You’re probably on other social media platforms like Instagram, Facebook, WhatsApp, etcetera.
If you aren’t, then create accounts because cross-platform promotion works like a charm.
People who follow you on other social platforms would definitely love to follow you on Twitter.
You can share your twitter address in the bio section of your handles or add social links.
Another way to promote your Twitter profile is to include it in your email signature. This’ll let all your subscribers know of your presence.
Finally, use your website to direct traffic to your account.
Here’s how to do this:
These 4 ways are all you need to win Twitter followers. The idea is to give people a reason to follow you. All you need to do is tweet consistently, publish multimedia content, engage with relevant accounts and promote your profile.
When it comes to growing your Instagram account, there are a few faux pas that you want to steer well clear of. One of those faux pas is buying fake followers.
You may be reading this wondering why you shouldn’t, as it seems like an easy and sure-fire way to grow your Instagram account, but when things seem too good to be true, they probably are. Here we tell you why you shouldn’t buy fake followers and what you should do instead.
Why Are Fake Followers Bad?
Fake followers are exactly that, they are fake. They are empty accounts that take up space in your follower list but fail to add any value to it.
One of the most important algorithms on Instagram is the follower to engagement ratio.
The more engagement you have on your content from your followers, the higher the chance that Instagram will show it to other users. Fake followers don’t engage with your content at all and ruin this algorithm.
Buying fake followers can also get your account blocked and worst-case scenario, it can also get you banned. So, don’t take the easy way out!
The opposite to buying fake followers is investing in a sustainable growth strategy, these growth strategies are developed and deployed by growth services. They are more expensive than buying fake followers, but you get what you pay for!
You can opt for one of two growth services, you can either go the fully managed one or you can opt for an Instagram growth service that you manage yourself. It all comes down to how much time you have and how much control you want to have.
Managed Growth Service
These are more expensive than the services that you manage yourself, but they are operated by people that Instagram experts. When you sign up to these services the first thing, they will ask you is the characteristics of your target demographics.
Where are they located? What are their interests? How old are they?
Then they will ask you what accounts are similar to yours.
All these data points help to build a cohesive and sustainable strategy whereby your account manager will engage with accounts that match your data points on your behalf. The result is an organic growth strategy that compounds over time.
You won’t see millions of followers over night, but you will begin to see a slow increase followed by a faster ascent as your follower to engagement ratio increases and Instagram, shows your content to more users.
Self-Managed Growth Services
If you want more control over your growth strategy, you can use a tool that you can configure yourself to grow your account.
The word configure may seem daunting, but don’t worry they are pretty simple and straight forward to use. You will need the same data points as the managed growth service, but you input this data yourself and then manage the account. The good thing about a self-managed service is that you are able to make changes at the drop of the hat, however, you don’t want to be doing this on a regular basis.
You want to give your strategy a chance to develop and embed itself within Instagram before you start making too many changes. So, if you sign up and only see an increase of 5 followers on the first day, don’t be put off. These services work on engagement, they will comment, like and follow users that match your parameters and in return these users will do the same to your content.
These results compound over time as you will have a higher level of engagement on your feed and be rewarded for it. One thing you will need to be aware of though when you set up this growth service is not to go overboard with actions. You will need to limit the number of actions per day, otherwise you risk getting your account banned. Make sure you set a sleep time (minimum 7 hours per day) and don’t breach the maximum limit of actions (the service will advise you on this!)
When it comes to buying Instagram followers, just don’t. They will wreck your Instagram account and make it so you can’t grow properly. Instead utilise a growth service which will grow your account safely and effectively.
You have a choice of either a fully managed service or a self-managed service, either way both of these options are far better than buying fake followers.
Gone are those days when TikTok was the new kid on the block. Now it’s one of the fastest growing platforms with over 800 million active users.
Thanks to TikTok, Millions of people, especially Generation Z users, have turned into digital creators.
But attracting followers to like your content can be tricky and requires lots of patience.
Today we’ll discuss 4 simple tricks to help you get more TikTok followers.
Follow relevant trends
The more engagement you receive from your fans, the more famous you become.
But the only problem is attracting people to engage with your content.
There’re millions of content creators posting unique content every minute, and if your content doesn’t provide extra value to the viewers, they won’t engage.
One simple way to get the attention of people is to create videos on trending topics.
It could be anything from a trending sound effect, challenge, dialogue or current affairs.
On TikTok anything can become trendy in no time, but the opposite is also true, which is trends don’t stay for long.
When a sound is in trend, millions of TikTokers create at least one video on it. But how many times can you watch videos with the same sound?
TikTokers have realised this loophole and are in continuous search for trends to create videos before fellow TikTokers do.
When you follow a trend, you grab the attention of people quickly and hence increase your chances of receiving engagement.
How can you find What’s trending?
Take the help of TikTok’s algorithm and use the songs and effects that the app suggests.
But, remember, not to use anything that’s against your brand’s personality. If your content is focused on a particular niche, don’t just hop on the next trend. First, make sure it’s relevant to what you do.
Sometimes, while following trends, people end up destroying their credibility and lose followers.
Hence, follow the relevant trends.
Shoot in good lighting conditions
Would you watch a video in which nothing is clearly defined or visible?
People want high-quality videos. Think about it.
Would you follow someone whose videos are of poor quality?
Also, you know other TikTokers are nailing their game by producing high-quality content. If your videos are blurry, then people would be happy to skip and move on to the next one.
That’s why you should shoot your content in good lighting.
How can you do this?
The obvious solution is to shoot during the daytime. You can also use a rim light. It’ll generate good amount of lighting to make your content, crystal clear and a treat to the eyes.
Hashtags are gold for expanding your reach. They help you reach your target audience when someone searches for content relevant to yours.
One thing to note down is if you’re a newbie, then try to find hashtags that aren’t overly popular. This’s because TikTokers using these hashtags have millions of followers and hence have better chances of getting their content displayed in the search results. This’ll only push your content down and in no time it’ll be lost among a million others.
A good practice is to use a mix of highly and moderately popular hashtags.
Again, before using any hashtag make sure it’s relevant to your content.
How can you find the best hashtags?
Ask TikTok itself. Go to the “discover” window, and it’ll show you previews of videos tagged with trending hashtags. You can also search for hashtags in the search bar.
Do a competitor analysis
If you’re building a social presence, you’re going to have competitors.
This’s true for TikTok.
You probably have other TikTokers competing against you for the same share of audience.
The more they grow, the more difficult it becomes for you to grow.
But it’s a good thing because if they’re attracting huge engagement, you can measure their actions and implement the same tactics in your content.
How to do this?
You can do this by going to your competitor’s profile and checking out their most successful videos. Then make notes of what they’re doing, what filters they use, how they start & end their videos and more.
You don’t have to copy every bit of their work rather create the same content in your own way.
There you go, 4 simple tips to get more TikTok followers. The idea is to produce high-quality videos, use hashtags, follow relevant trends, and take cues from successful competitors to create the best content.
Being on the first page of Google is the dream of every site owner. But this does not come naturally. As a site owner, you must invest in search engine optimization missions. You need to make your site appealing so that Google and other search engines can fall in love with it. The two main approaches to doing this are on-page SEO and off-page SEO.
On-page optimization involves selecting the right keywords, interlinking your pages, formatting your content, and having meta descriptions, anchor tags, and meta tags. On the other hand, off-site SEO involves things done outside your site.
Many website owners think that off-page SEO is only about linking your site with other sites. However, SEO experts like Sitecentre will have a different option. When you work with them, you will realize that this list of off-page factors beneficial to your site SEO ranking. Here are some off-page SEO aspects that will enhance your web traffic and ranking:
Links are central in the SEO arena. The search engines use links to determine your site’s place on the search results. In other words, it views links like applause from other website owners or appreciation for your content. For this reason, building links is vital to achieving a better ranking and drawing traffic to your site.
Link building involves backlinking. You can get bank links through 3 ways. First is through organic links where you get an endorsement from your content readers or users of your services through a link. You have no influence on this action. Manual link-building campaigns where you reach out to customers and other site owners and ask them to link your website.
The last option is self-created links, where you build your links by commenting on other blogs and forums. However, natural links stand out as the best approach. You can achieve it by developing high-quality and authoritative content that attracts sharing from users and readers.
Brand mentions are the next way of boosting your off-page SEO. Mentions are signs that people are having a conversation about your brand. This aspect sends a signal to the search engine on the authenticity of your products and services. As the website owner, you need to invest in boosting brand mentions. Whether through linking or just mentions, the act will enhance your SEO.
Guest posting is another approach to realizing your off-page SEO goals. Here, you post on other people’s sites in exchange for a link back to your site. When guest posting, it is essential to find authoritative sites.
This way, your site will have a high chance of benefiting from their positions. Remember, birds of the same feather flock together. Having backlinks from authoritative sites will show Google that your content is of the same level. So, Google will move you up the rank in the search results.
As you know, social media is the modern meetup point. Many people spend their day on social platforms. As the site owner, you need to have a superb strategy of boosting your content reach through social media. Boosting your content on social platforms drives traffic to your site from different parts of the globe. When Google gets massive IPs accessing your site, it ranks it as quality and relevant. This way, you get several moves up the SEO ranks.
In past years, writing a comment on another blog and leaving your site address was the perfect and easy way of creating links. However, people abused the norm by creating spammy comments. Google took a step and made commenting links irrelevant.
But if you think blog commenting is no longer valid, you are wrong. Commenting with the right content and avoiding spammy issues remain a superb off-page SEO strategy. This approach can help you boost your SEO ranking. It enables you to establish a solid relationship with other commenters and site owners.
With various online marketing options, content marketing has become a dime in off-page SEO. Crafting your content well for various online markets can be a perfect way to realize your SEO ranking dreams. For instance, when you write content for your site, you can convert it to a YouTube video. You can develop graphics for Instagram or small quotes for sharing on Twitter.
For most web users, sharing their content on Facebook is the only idea. Do not be like them. You can use all available content marketing platforms to draw an audience to your website. This approach will work well for your SEO and web traffic.
Whether it is buying products or taking some actions, you have some people who influence your decision. A given person’s views define your next course of action. This principle is the same in the online space. People will read and follow sites that their influencers pick as their choice. When an influencer mentions your site or writes a review about it, you will likely receive huge traffic. You can leverage influencer outreach as your off-page SEO strategy.
Working with experts like Sitecentre can be a good idea if you do not know how to do it. Identifying your niche influencers and requesting them to share information about your site or brands will make your site authoritative and positively impact your SEO ranks.
A newsletter is a good way of keeping your web visitors coming back. The approach helps you to get the users’ contact information when they subscribe to it. Having a well-laid down newsletter strategy can boost your off-page SEO.
Always ensure your newsletters are helpful and offer value to the readers. This way, you will win their engagement and following, resulting in a boost on your traffic and making your site noticeable to the search engines.
In a word, off-page SEO is as essential as on-page optimization. When you do it perfectly, you can benefit from massive traffic and earn better search positions. However, it can be a challenge to have an effective off-page SEO strategy. This is why you need to consider engaging a SEO expert like Sitecentre to walk with you through this journey.
How to create an eCommerce Website using Laravel
First of all, kudos to your decision of creating an eCommerce website using Laravel, these days, everybody is dependent on plugins and prebuilt stores. Creating an Ecommerce website using a programming language and frameworks will help you create an ideal website for your online business. Most users while starting a dropship business or eCommerce business tend to opt for easy option of CMSs which are easy to setup a website but aren’t that secured and well performing. With Laravel, they can create a feature rich website which loads fast. Surely, it will boost your plans.
But before proceeding with the process, you must learn about some prerequisite of the process:
Besides all these, a primary computer with an internet connection is a must. You must consider a high-speed responsive server, do not pick an average hosting server as it might affect your website’s performance significantly.
In this process, we are going to use a free eCommerce framework of Laravel, i.e. Bagisto. Bagisto will have a free eCommerce theme, but if you have your theme, you are free to use it.
Follow the steps carefully to avoid any errors, make sure you don’t skip any of the steps; otherwise, there are chances that you’ll be running into errors:
There are two different ways to install Laravel framework: one is to use the HomeStead installation process, second is to use WAMP/XAMP server and then manually installing the Laravel via Composer.
If you are interested in the First method, you can read the installation guide here.
To install the Bagisto, you have two different ways. First is using the SSH terminal and second via GUI installer.
For this tutorial, the SSH terminal will be used. Follow the steps mentioned below:
To download Bagisto framework, you need to open the SSH terminal and go to your server directory.
Run the command to download the bagisto in the desired directory.
composer create-project bagisto/bagisto
If your system doesn’t have a composer on your system, you can download the
“composer.phar” file and place it in the root folder and run the command:
php composer.phrp create-project bagisto/bagisto
All the required files of bagisto will be automatically downloaded, now navigate to the downloaded files and locate the file with .env file.
Open it using any text editor.
In this file, you’ll have seven different fields:
Set their respective values, (refer to the image attached below)
Note: For this tutorial, localhost is used, you can directly implement on your hosting server but make sure you are “using VPN for security”.
Now you need to create a migration table in the database that you have defined in the .env file.
Run the following command:
php artisan migrate
Use the following command to seed the database.
php artisan db:seed
php artisan vendor:publish
On execution, you will get the following result:
-> Press 0 and then press enter to publish all assets and configurations.
Run the following command to create the symbolic link:
php artisan storage:link
That’s how you install the bagisto framework and do all the required configurations.
Now, you can test the installed by accessing the front-end of the website.
Note: If any error occurs, check the directory, it does not have any files. Try restarting the process from installing the frameworks.
Since you are accessing the admin panel for the first time, you need to enter the default credentials.
Use the URL to access the admin panel:
Later, if you want, you can change them. Check for tutorials on forums to change the credentials of the admin panel.
In this Admin Panel, you’ll find all the required control to manage an eCommercewebsite efficiently. Besides this, since it is a custom made websites, you can add desired modules like “Live Chat”, “Newsletters”.
It is recommended to check for the tutorials on the internet to get an exact idea about any module.
Note: If you want your website to load fast and perform well, you must go for the best hosting servers, do check the trusted website that “review hosting plans” and pick accordingly. Besides this, these days, websites are being attacked by hackers; it is must be “using VPN for security” reasons. Even while surfing the internet, you must use a VPN to keep your personal information safe and sound.
Though there are dozens of platforms to create an eCommerce website in just a few seconds, but they are prone to attacks and quite complex. A Laravel website might seem complicated right now, but when you use it, you will find it extremely simple and way more faster than other sites.
Apart from this, it will be easy for you to alter the structure of the website. In future, the Laravel developers will be adding more features to the framework, and that will allow you to customize your website more efficiently and comfortably.
If you face any issue while creating your eCommerce website using Laravel and Bagisto framework, you can drop your query down, someone from our team will follow it up with you and will fix the issue as soon as possible.
WordPress has been evolving continually since 2003 and is one of the most successful open-source projects ever.
Built using PHP and MySQL and available under GNU Public License, it is used by 38% of the internet.
But is a website built using WordPress secure? Well, the raw data would say otherwise. Every year hundreds of thousands of WordPress sites get hacked, but it is a small percentage compared to the billion that exist.
Sources – thetimes.co.uk
Since there are no other comparable platforms (the runner up Wix doesn’t have 1% of the customer base that WordPress enjoys), it is hard to say if WordPress is insecure or its sheer size makes WordPress hack numbers gargantuan.
The same applies to Windows vs. macOS or Android vs. AppleOS. The sheer size of Windows and Android makes them take a significant hit from malware.
Basically, once hackers find a security flaw in a WordPress version, it can be used to attack hundreds of sites.
Although WordPress tests each release, there are serious problems once in a while. Version 4.7 allowed the deletion of arbitrary files without verifying the user (CVE-2018-20714). All versions of 4.7 till 4.7.10 had this problem, and the only fix is to upgrade.
A hacker could, in theory, delete –
When a WordPress site is hacked, there is not only the problem of the site being taken down but worry if customer data has been stolen. Personally identifiable information such as name, address, gender, date of birth, email address, and even payment details might be residing on your site.
Any compromise of such information would see your goodwill plummet.
There is no need to worry. We have curated the best tips to keep your WordPress site secure and hacking free zone. Just follow a few simple (and some not so simple) recommendations, and you do not need to fear any intrusion.
At the end of the day, WordPress is software. It does complex tasks, but it resides on a server (private or rented), and just like an antivirus or media player, it needs an update from time to time.
Take care to install the new versions promptly and view the ChangeLog. This list specifies what the problems with the last version were and if it has been rectified.
Also, check the official WordPress forum at regular intervals about any warning. Another excellent resource is /r/ WordPress, the official WordPress Reddit page.
We would not suggest Quora because it is filled with out of date questions. But there is no harm in reading it once in a while too.
It is important to remember to backup your website as XML and SQL before you do any version updates.
You must have several plugins slaving away – at least one for templates and editor, one for mail, and one for spam. If you own an e-commerce site, there must be many more, including a checkout page, invoice manager, product page manager, SEO, and so on.
Not only do vulnerabilities lie in the WordPress platform itself but also these plugins.
That is why, while choosing plugins, it is essential to read reviews about them, Google extensively about any known security flaws, and install after understanding all relevant issues to prevent WordPress hacking.
If you are not conversant with coding and other web development software, it is best to engage a web developer.
Use extensions that have outstanding reviews and always pay added attention to negative feedback than positive ones.
Inspecting the page source would tell a hacker if you are using WordPress. Most website owners do not care to change their default URL for administration. It remains /wp-login.php or wp-admin/
This makes life especially easy for the hacker. All they have to do is find a way in by guessing or brute force attack on your password. Newer computers have made these attacks quite easy.
Therefore it is essential to add another layer of obstacles in front of the hacker. Change the page to www.mysite/my-personal-login or something similar.
If the hacker cannot find your login page, they would have difficulty messing with the site. The easiest way is through a plugin such as Change wp-admin login.
Of course, bookmark the new URL, or you won’t be able to log into your own site!
This brings us to the importance of passwords. Most choose a weak password, such as koolgal#123. That is simple to remember but also easy to crack. Any word that can be found in the dictionary must be avoided.
An excellent example of a secure but easy to remember password would be k00l9al#1#2#3. Note that it still remains in essence koolgal with “o” swapped out for “0” and a special character between 123.
According to password strength checkers, the simple changes make the new password 3,000 times more difficult to crack even with the best WordPress hacking tools.
Of course, using a password such as [4(5&ar^n3)w] would be even more efficient, but then you need a password manager and have to worry about how secure that app is!
An important tip. Never store your password in an unprotected file on your desktop or laptop. At the very least, take a printout and keep it in your safe or better yet, remember it. Before you ask how to protect my WordPress site from hacking, take basic steps.
Any browser exchanges information with the server using HTTP or HyperText Transfer Protocol.
It has been in use for several decades and is the standard adopted globally. That also means that anyone snooping on your site (say, someone who can intercept the data on your wifi) can read the packets and find the password and other crucial information (you must remember that hackers are a patient and determined lot).
SSL encrypts the data at one end and decrypts it at the other. So essentially, what the hacker scans is a scrambled mix of binary code.
Not that SSL only makes your site more secure for you but your customers. In fact, in recent months, the Chrome browser puts out a warning for anyone about to proceed to a plain vanilla HTTP site.
If you have a monetized site and the warning prevents a few dozen users a day, what chance do you have of succeeding?
On the other hand, it costs very little to purchase an SSL certificate. Look upon it as an investment.
Remember, the SSL must not only apply to specific parts of the site but all of it. Some WordPress site owners are content to run a few pages (order page, etc.) on SSL but leave the rest of the site unprotected.
In that case, when a user is trying to visit www.yoursite.com/blog/why -use-a-wysiwyg-web-builder from Google, he would face a warning, and that shrinks your sales funnel manifold times.
Alongside login id and password, send a One Time Password via SMS. This is very secure but might be slightly problematic for smaller sites to implement.
Another idea would be to use a Captcha that makes it impossible to use brute power cracks.
Even a simpler version of math Captcha such as 2 + 7 = … adds to security.
Of course, the login requires more effort from the customer, but it also makes intrusion nearly impossible for hackers.
Hackers are human too. They would stay away from a site that seems very secure because they would have to use more CPU power to get around each time they encounter an obstacle.
Also, reduce the number of login attempts to no more than five. Default WordPress settings allow unlimited login attempts.
If you reduce these, access from a particular IP would be cut off after a certain number of attempts. Even if the hacker uses a VPN, they would have to reset the fake IP address to access your site again and again.
The internet operates using thousands of ports. These ports are channels that interface between your network and the broader internet.
Like the Coast Guard that watches over traffic that enters from the oceans to territorial waters, a firewall inspects the data flow to and from the website.
Taking the example in #6 above, if someone makes repeated attempts to log in, the firewall would recognize it as unusual activity.
That is not all. A website application firewall or WAF protects against problems such as XSS and SQL injection.
WAF may be hardware or software based. Your home router has a hardware firewall, and Windows laptop has a software firewall.
WordPress allows you to use several firewall plugins that are software based. The best examples include Sucuri and Cloudflare.
No matter how secure your system, the last mile is always human.
Look at it this way – you have created the safest WordPress site and type in the password for the admin page with complete peace of mind.
the CCTV in your office has been hacked and lets the hacker clearly view what you are typing! Instead of googling “how to recover a WordPress site from a hacking” update your brain’s firewall! Harsh but true.
Another is phishing. You click a link sent via email that brings a Trojan malware into your system. It sits quietly, logging your keystrokes and sending a daily report back to the hackers.
There are many other obvious ways. Keeping your laptop Bluetooth accessible, sharing your wifi password indiscriminately, sharing your router set-up password, and more.
Unless you take care of your security, no one can provide you an entirely secure network. It is not possible.
End of the day…
It is easy to protect WordPress site from hacking. What is needed is effective use of technology coupled with careful habits.
If you are going to run a website as a passive or active income stream, you should take an introductory computer security course. Coursera and EdX provide short courses that would give you valuable insight.
It not only helps protect your WordPress website but also makes your home and loved ones safer.
Also, remember that it is not only the security that you build into your website that matters but also the server where it all resides. That is why it is crucial to rent space from a reputed hosting organization. Most good hosts provide you their own checklist about site security.
Does all of it drive up the cost? Yes. But that is the price you pay for a safe and secure online website.
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Using a WordPress resume can be extremely helpful in creating a concrete impression on the recruiter. Also, it will help you bolster practices to improve your digital presence.
In this article, we will cover 5 WordPress resume themes that can help you land your dream job. However, before we get into the themes, we need to address what to look for in a WordPress resume theme. It should allow you to add all the important resume sections such as contact, summary, professional experience, education, skills, etc.
Astra is a great WordPress theme that will help you build your online presence. It contains a professional design with easy layout choices. What makes Astra ideal is that it works with nearly all the page builder plugins.
It has modern typography which makes it look beautiful and has a mobile-friendly layout. You can readily use this theme to utilize its easy to use and already configured layouts with one-click.
This theme is ideal for all industry professionals such as fintech professionals, writers, marketers, graphic designers, engineers, etc. You can use the free version of Astra to create a starter resume website. But if you wish to access all of their templates, you will have to pay up to USD 47 per year.
Created by the company StudioPress, Author Pro is one of the most popular themes for bloggers and writers. However, it is also ideal for influencers as it showcases a gorgeous design. But it also has a professional design with an ample layout to include all the pointers to build a curriculum vitae.
You can use a variety of theme options that can help you quickly set up your resume website so that you can customize the themes as per your interests.
OceanWP is great for a resume as it requires little to no web development skills. It has flexible options to choose from which makes it great for beginners/novices that do not possess any expertise in coding.
Also, it is important to note that OceanWP is a free multi-purpose theme that allows you to customize the layouts in no time. It is also compatible with creating resumes of other languages with a translation ready page.
It has a variety of features but is still very easy to use. Within a click, you can review the demos and the layouts that can incorporate your resume/portfolio with ease.
Resumee is a free WordPress theme with a minimalist design that simply lays out a resume page. It is very easy to use as it does not require any coding skills. This theme is also SEO and mobile-friendly.
Developed by vCard, you can edit the theme to build your resume without editing the code. You can also use it as an Annexure for your professional projects.
A multi-purpose theme, Divi can be used for anything but it makes a great essential for resume building as it has a bunch of ready-made templates that are very easy to use.
It has an incredible “drag & drop” feature that can be used to drag and drop resume contents to any layout you choose. Also, Divi has custom design features that can help you add media such as additional projects, pictures, and so much more.
These five WordPress themes offer a variety of features that can be extremely helpful for industry professionals. All you need to do is understand what kind of template will work for your profile. For instance, for an author “Author Pro” is the ideal choice. So, choose one as per your niche and bolster your chances of getting hired.